Advertising

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  1. Television Ad Buying and Placement


    Buying a television advertisement doesn't have to break your budget
    By Sharon Cullars, Freelance Writer
  2. US Full-Service Ad Agencies


    How to find the best full-service advertising agencies for your small business
    By Shannon Ambroson, Writer
  3. Advertising on Billboards


    From neighborhoods to interstate highways, billboards have you covered
    By Jenni Simcoe, Writer
  4. Advertising Software


    Centralize everything from production to media buying with advertising software solutions
    By Jenni Simcoe, Writer
  5. Full Service Advertising Agencies in Washington, DC


    Get started with successful ad campaigns with big ideas from ad agencies in Washington, DC
    By Jenni Simcoe, Writer
  6. Hiring a Celebrity Spokesperson


    How to hitch your company to a star
    By Lou Bortone, Creative Director, Granite Planet Productions
  7. Hiring a Full-Service Advertising Agency


    What you need to know before putting your company's image in an agency's hands
    By Toni Klym McLellan, Freelance Writer & Editor, Toni Writes
  8. Hiring Freelance Creative Service Providers


    Independent graphic designers and copywriters can be a cost-effective alternative to an ad agency
    By Judy Artunian, Freelance Writer
  9. Maximizing Your Yellow Pages Advertising


    Print or online, display ad or column listing, yellow pages reach buyers
    By Sheila Callahan, Freelance Journalist
  10. Monitoring Your Advertising Results


    Create consistently successful response rates
    By Amy Gesenhues, Director of Marketing, Autodemo LLC
  11. Planning a Radio Advertising Campaign


    Rush hour commutes provide a captive audience for your message
    By Jenni Simcoe, Writer
  12. Producing a Television Ad


    How to create TV commercials that make an impact
    By Lou Bortone, Creative Director, Granite Planet Productions
  13. Tracking Your Advertising Response


    Smart choices in future advertising depend on past performance of ads
    By Jenni Simcoe, Writer
  14. Transit Advertising


    Take your message to the streets
    By Jenni Simcoe, Writer
  15. Using Classified Advertising in Print


    Reach millions with a proven low-cost advertising strategy
    By Frances Sharpe, freelance writer/editor
  16. Advertising a Service Business


    Word of mouth and high customer satisfaction are your best calling cards
    By Beth Stackpole, writer and editor, Beth Stackpole
  17. Determining The Right Inflatables For Your Marketing Events


    Get Your Ducks In A Row: A Checklist for Ordering the Right Inflatable for Your Event
    By Stephanie Meacham, VP of Operations, Landmark Creations Int'l.
  18. Measuring and Monitoring Online Ad Results


    Achieve maximum ROI from your online advertising budget
    By Amy Gesenhues, Director of Marketing, Autodemo LLC
  19. Online Yellow Pages


    Web-based listings can help you land customers from around the world
    By Chris Maxcer, Freelance Writer
  20. Retail Advertising


    Reaching qualified prospects is the key to boosting traffic and sales
    By Marcia Layton Turner
  21. Understanding the Difference Between Advertising, Marketing and Sales


    What a pick-up line, a date, and a marriage can teach you about marketing.
    By Andrea Morris, Copywriter
  22. Presentation and Marketing of the Business


    How to promote and present your business.
    By Andrew White, Site4Business
  23. The Top 5 Mistakes Advertisers Make with Their Advertising...


    ...and the ways to fix them.
    By Melton Cartes, Branding Strategist & Marketing Consultant, An Ad Guy


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