Business Card Holders Basics
Holders for business cards are essential for your cards and marketing strategy
You could say the primary goal of business card holders is to prevent your cards from getting lost, bent or soiled. However, they also provide an attractive presentation that can draw a potential client's eye to your cards. They can be made of wood, metal, plastic or leather and even bear your company's name or logo.To use your business card display effectively you need to make it appealing to clients and convenient for your employees. Some things to keep in mind are:
1. Research the many different types of business card displays.
2. Use an eye-catching design for in-office card holders so that customers will notice them.
3. Purchase portable business card holders. After all, most networking occurs outside the office walls.
Look at types of business card holders that are available
Before you get into specific business card holders, you need to know business card holders basics. Then you can narrow the field to see what would be best for your organization. There are three main types available: holders for the desk, portable holders and holders for displays.
Try: Check out eLighters for a good overview of the first two types. Then visit Innovative Plastics for a large selection of plastic business card holders you can use for indoor and outdoor displays, including bulk business card holders.
Choose eye-catching holders for business cards in the office
Sometimes just the sight of an interesting holder can prompt a contact to ask for a business card. It's an easy way to start a business relationship without your having to force the issue.
Try: Choose a design that is appropriate for your business. If it's a school or daycare center, a do-it yourself holder made of Popsicle sticks could be perfect. See Kaboose for instructions. Alternately, if you have a fancy furniture store, you may want an intricate holder, such as the ones available on Wish Treasures. If you have a traditional office, find a happy medium between the two.
Make sure each employee has a portable business card holder
You want your business to have the most exposure possible and your employees need an easy way to distribute contact information. That's why everyone should have a convenient card holder on his or her person at all times.
Try: Visit Shoebuy and check out its huge supply of traditional business card holders for the purse or wallet. Then go to GreatFX Business Cards and WeddingDepot for some trendier options that may be a better fit with your business' or employees' personalities.
- Consider giving holders for business cards to employees during their first month of work. That way you can ensure that everyone has one and they are all uniform.
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