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Mary Sit

Guide to Business Liability Insurance

How to protect your business from devastating liability costs

By Mary Sit, corporate writing/articles/Web content/scripts, Mary Sit Communications

You’ve worked long, hard hours to build your business into a profitable enterprise. Now you need to protect it with general liability insurance that will cover such instances as the following: a customer trips on the carpet in your shop; a client injures herself using your product; an employee breaks a 17th century antique while on the job; or a coffeemaker left on overnight ignites a fire and damages your landlord’s building and other tenants’ property.

Here are three things you need to know:

  1. General liability insurance usually covers medical expenses, legal fees and damages when you’re legally responsible.
  2. Umbrella liability insurance protects your business from liability claims above and beyond your general and auto liability limits.
  3. A business owner’s policy, or BOP, is an affordable package that combines general liability and property coverage – perfect for small to medium-sized, low-risk businesses.

Action Steps
The best contacts and resources to help you get it done


Surf the Web for the best deals

Insurance search engines will comb hundreds of sites and offer instant quotes from multiple agents. General liability and property packages are competitively priced, but premiums do differ for small business policies.
I recommend: Try Insurance Finder, LowQuotes.com or InsuranceNoodle, which work with prescreened insurance professionals nationwide and offer free quotes.

Decide what you need

Depending on what industry you are in, your needs for various types of liability insurance will vary.
I recommend: Insure.com has a handy tool that lets you scroll a list of occupations – from accountant to pet groomer to Web designer – then will instantly recommend what liability insurance you may need based on the risks your business faces. For example, for freelance writers who work at home it recommends an add-on to homeowner's insurance to cover lawsuits. The Web site also defines types of business coverage – from accounts receivables to parking lot liability.

Check out the giants

Discover what major insurance companies are offering. This gives you a base by which to compare all the others – and you may decide to stick to the tried-and-true companies.
I recommend: Go to State Farm to find an agent who can sell you nine types of business liability insurance, including, cyberspace liability and employment practices liability which covers sexual harassment and wrongful termination. Zurich for North America is a Swiss-based company that's been providing insurance for small businesses for 100 years. Nationwide will analyze your needs and customize a plan.

Go with someone who knows your industry inside out

If you go to an insurance company that specializes in your field, you'll deal with agents who know exactly what the unique issues are in your area and be able to help you with niche problems. If you're in high-tech, buy from a company with high-tech experience.
I recommend: Techinsurance.com is an e-agent specializing in serving tech companies. InsureWithWalker specializes in rates for builders and construction industry trades. Nationwide offers liability insurance for agribusiness and farms.

Tips & Tactics
Helpful advice for making the most of this Guide

  • Pay attention to the time frame your policy covers. Not all mistakes will be discovered at the time they're made. It may be years before the effects of bad financial advice or a computer error surfaces.
  • Trade associations such as the Chamber of Commerce often offer group rates.
  • Scrutinize policy details to find out if and how much legal fees are covered.

The official source of Business Liability Insurance is
the Liability Insurance page at Business.com

State Farm® Official Site
We Offer Coverage for Your Special Business Liability Needs. Get Info!
Get Info Online
www.StateFarm.com
Zurich Insurance Company
Free resources on commercial & business insurance. Visit today!
Real Estate | Dir. & Officers | Technology | Environmental
www.ZurichNA.com
Compare General Liability Insurance Quotes
Get Multiple Quote in Minutes. Compare Top Carriers & Save on General Liability Insurance!
General Liability | BOP | Workers' Comp. | E&O
www.NetQuote.com/General-Liability-Insurance
General Liability Insurance
Free Insurance Quotes. Top Insurance Agents Compete For Your Business. Huge Savings On All Types of Business Insurance!
www.USInsuranceOnline.com

Recommended Solution Providers

Wachovia Small Business: General Liability Insurance
This page describes the comprehensive insurance provided by this large bank particularly for small businesses.

Liberty Mutual: General Liability
An industry leader's website has general liability insurance specifically for businesses with 1-99 employees.

MostChoice.com: General Liability Insurance
A "Better Business Bureau Online" approved vendor of general liability insurance.

The Hartford: Small Business Insurance Center
This is the small business home page for a nationally recognized insurance provider with many products including general liability insurance.

Nationwide Mutual Insurance Company: Business Liability Insurance
A popular insurance company's site that has various products under the heading of general liability.

NetBank: Business Insurance
An industry leader in online banking, this company has a large selection of insurance products for small businesses including general liability.

Travelers: Small Business Insurance
A major national insurance provider's site regarding small business insurance products, including general liability.

AIG: Small Business Insurance
This is the product page for the small business segment of industry giant AIG.

BuyerZone: General Liability Insurance
Provider of quotes for general business liability insurance.

Allstate: Business Insurance
Insurance industry leader's page concerning their business insurance products.

Best Sites to Learn More

OPEN from American Express: Small Business Insurance Primer
Resource for small businesses that need to understand the kinds of insurance that they must have. One of the main topic headings is general liability insurance.

AllBusiness.com: Business Insurance
This site gives comprehensive FAQs and articles on all insurance topics for businesses including general liability protection.

About.com: Small Business General Liability Insurance
This site has a comprehensive explanation of general liability insurance, and has a significant amount of links to other resources and articles.

Entrepreneur.com: Insurance Center
This site gives a lengthy look at the insurance needs of small businesses, and provides many links to other tools and resources.

IRMI.com: General Liability Insurance
Insurance industry research group site that offers many articles pertaining to general liability insurance.



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