Cake Boxes Key Terms

Understand cake box terminology

When it comes to choosing cake boxes for your bakery or store, the selection goes way beyond plain white boxes. The boxes and accessories you choose can help to define your company's image and reinforce your business name with customers. Get to know some of the terms used in cake and bakery boxes to choose the best items for your business.

 

Windows

Cake boxes with cellophane windows are popular and easy to find. The window in the top of the box allows customers to see your cakes without opening the box and are a great way to market and package bakery items.
Try: See examples of cake boxes with windows at Kitchen Krafts.

Cake pads

Cake pads are usually made of heavy cardboard. A cake is placed on a cake pad to give it support during transport and presentation. Cake pads are available in various sizes, as well as circular boards (called cake circles) used to transport circular cakes. Cake pads are often laminated in gold, silver or other colors for a decorative touch. Some cake pads are grease proof; they don't show stains or allow leakage to the box.
Try: View the WEBstaurant Store website to get examples of cake pads and cake circles.

Cupcake packaging

Cupcakes require special care for packaging, since they can slide together in a large box and make a mess. Besides that, you may want to show off cupcakes with special packaging or in quantities that are fewer than the standard dozen. Solve these packaging problems with cupcake holders to keep them in place and containers designed to elegantly display a single cupcake or a small number of cupcakes.
Try: View a large selection of cupcake packaging at Big River Packaging

Custom

Getting your company's name and logo on your cake boxes is a great marketing tool and adds a professional touch. This can be done simply with stickers that attach to the box. More expensive, but professional, methods include having boxes printed with your name and logo and custom colored boxes that coordinate with your store and logo colors.
Try: Mansfield Paper offers custom printing.

Plastic

Plastic containers are durable and disposable. They usually feature hinged designs and lids that lock into place for a secure fit. They are a good choice of packaging for wholesale bakery items.
Try: Check out Plastic Container City for a large selection of disposable plastic cake containers.

Kid's cakes

Cake boxes that coordinate with a child's birthday cake theme add a special touch. They have handles so that a multi-layered cake is easy to carry and are an interesting shape that a child can play with later.
Try: Find many character and other kid's themed boxes at Sugarcraft.

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