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Guide to Collection Letters That Work

Get the money you're owed quickly without hiring a collection agency

By John Fuller


Nobody wants to send or receive a collection letter, but a well-crafted note can get you the money you're owed without causing undue friction with your clients and customers. Besides avoiding the cost of working with a collection agency (and the hassle and embarrassment for your customers), a good dunning letter gives clients who may have made an honest mistake a chance to put the check in the mail, but also deftly puts the heat on the deadbeats.

A successful collection letter will be:

  1. Straight and to the point. Use simple language and a firm, but unthreatening, tone in a customized letter that includes invoice date, total amount due and request for full payment with a due date.
  2. Short. The letter should be no longer than a page with short paragraphs.
  3. Communicate the consequences of not paying immediately. Don't be rude, but make sure the customer knows what action will be taken and when if he doesn't pay up.

Action Steps
The best contacts and resources to help you get it done


Copy then customize

Write a customized letter, but it doesn't need to be written from scratch. Check out free samples of effective dunning letters.
I recommend: CCH offers three professionally written letters that can be customized to meet your needs. CreditGuru.com also has free collection letters and a final notice.

Generate it from software

Software can generate dunning letters and can sometimes be linked to accounting applications you already use.
I recommend: Oracle users can download Oracle XML Publisher for free, which generates collection letters as well as financial statements and reports. Business Letters.com offers software that generates collection and other types of business letters.

Turn up the heat

Start with a friendly letter, then make the following ones sound increasingly pointed.
I recommend: Read up on Collection Letter Secrets to Getting Paid.

Educate your staff

Spread the knowledge on how to write effective collection letters and talk on the phone with delinquent customers.
I recommend: Right A.R.M. Consulting provides debt collection training as well as a training DVD.

Tips & Tactics
Helpful advice for making the most of this Guide

  • Flood the zone. Besides a letter, send emails and faxes. Some customers may respond better to a different media.
  • Appoint a collector. Training one person to handle the deadbeats frees up the rest of the sales staff and helps ensure the collection process will be effective and professional.
  • It's not you. Every business deals with late-paying customers; don't take it personally and keep it civil.
  • Pull the plug. If a series of letters, emails, faxes and calls doesn't do the trick, you've done everything you can. Call a collection agency.

The official source of Collection Letters That Work is the Debt Recovery page at Business.com

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Recommended Solution Providers

Write Express: Collection Letters
Offers software program entitled "3001 Business & Sales Letters".

FindLegalForms.com: Collections
Comprehensive library of legal documents and business forms prepared by attorneys to provide you with safe, informative, and easy to use legal papers.

CollectionForms.com
Offers a variety of forms used in collections.

Business Letter Templates
Yearly subscription of $29.95 gives access to comprehensive letter database including collection letters.

Association of Credit and Collection Professionals
Member directory allow you to choose from -party collection agencies, asset buyers, attorneys, creditors or vendor affiliates.

Alou Small Business Toolkit
Business Forms & Sales Letters Complete Library is $9.95, with sample collection letters online.

Best Sites to Learn More

Abusiness Resource: Collection Letter
Links to free sample letters and online templates.

About.com: Business Letter Samples
Collection of sample business letters, including sample collections letter.

Start Up Journal: Bill Collecting
Center for Entrepreneurs Articles on debt collection and advantages of collection agencies.

FindLaw: Extending Credit & Debt Collection
How to collect debts from your customers, includes sample collection letters.

CreditGuru: Collection Letters
Overview of collection letters with links to several samples.

Best Blogs and Forums

AllBusiness: Cash Flow Blog
Weekly blog on accounts receivables.



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