Graduation Cards

Graduation greeting cards can mean a mint for stationary stores

Like Christmas, graduation season rolls around every year, and parents all over this country seek out graduation cards. For those in the stationary and card stores, this can mean an increase in business on those particular items during the graduation season.

As retailers, you can offer graduation announcement cards, graduation greeting cards, graduation thank you cards, printable graduation cards and many other graduation supplies not only to the parents but to teachers, to gift-givers and to the students themselves.

As a retailer, you can find and sell graduation cards through many avenues:

1. Work with a greeting and graduation card representative from the company of your choice.

2. Order your inventory online.

3. Purchase printable graduation cards and personalize them for your customers.

Carry a name brand line of graduation cards in your stores

Most major retail operations will let you carry one or two product lines in your store. From funny graduation cards to money holders, you can work with an area rep to come and stock your inventory on a regular basis.

Choose an online retailer for graduation announcement cards

Most popular graduation announcement card distributors have large portions of their inventory available for online viewing. They work through you, the business, to sell to your customers and generally will not sell direct to your customers.

Send graduation cards online

As a business or a school, you might think to send a graduation sentiment via free online e-cards. Obviously cost effective (in other words free), they also are in sync with today's web-based generation of grads.

Bulk up on graduation cards and supplies

Stock your store with wholesale graduation party supplies and cards.

• Consider offering photo greeting cards through your business. They are personable and eye catching.
• If you plan to carry brands like Carlson for your graduation cards, you will have to make a monetary investment in the product binders. They display nice and are a wonderful hard copy reference for styles to your customers.

Copyright © 2013 Business.com, Inc. All Rights Reserved.

---