Intermodal Marketing Companies (IMCs) Education and Training

Advance your intermodal marketing career with the right education and training

Intermodal marketing companies, often referred to as IMC companies, manage the transport of products and goods via multiple modes of transportation. Intermodal companies, or container transportation companies, use intermodal containers to carry cargo and transport it on ships, railroads, planes and even trucks. The containers belonging to these intermodal consolidators are specially designed to allow the cargo to be easily transferred from one transportation mode to the other.

Intermodal marketing companies employees are responsible for all aspects of freight broker marketing, which means they ensure the cargo gets from point A to point B via whichever mode of transportation is most efficient and effective for the client. Those interested in a career in intermodal shipping should consider exploring the following intermodal marketing companies (IMCs) education and training opportunities:

1. Take courses in transportation, international trade or economics to increase IMC marketability.

2. Explore training seminars, classes or workshops offered by associations or IMC networking organizations.

3. Complete a freight broker training course to enhance your intermodal marketing knowledge.

 

Enhance IMC companies marketability with courses in transportation, international trade or economics

Many job postings for management-level positions at intermodal companies ask for an educational background in either transportation, international trade or business. Consider completing full coursework or even a few classes that touch on these subject matters to increase your marketability for these sorts of positions.
Try: World Wide Learn provides a listing of universities and learning institutions that offer online programs related to international business. Iowa State University offers a masters program in transportation.

Look for intermodal marketing classes, workshops or seminars offered by IMC networking groups

Associations as well as IMC networking groups often offer classes, workshops or even seminars that can help you increase your industry knowledge. In addition, participating in these sorts of events may help you expand your network of IMC industry contacts.
Try: Rasmussen & Simonsen International, host to industry networking site Shippingworkz, offers a variety of training courses for those in the global transport and logistics industry. The Intermodal Association of North America (IANA) offers an Intermodal Operations and Maintenance Seminar to its members.

Complete a freight broker training course to enhance your intermodal marketing knowledge

A freight broker course will provide a basic overview of what is involved in running a freight brokerage or agency. Coursework includes licensing, operations, sales and marketing.
Try: Gatlin Education Services offers a 150-hour freight broker training course online to teach Freight - Load Broker Agent skills. DOTAuthority offers a series of freight broker training workshops and an online webinar.

 

• Those with careers in intermodal marketing usually have a working knowledge of supply chain and/or logistics operations. Consider enrolling in some training courses that touch on either of these two subjects to further or help launch your IMC career.

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