Making the Most of Table Top Displays

Table top displays reinforce marketing efforts with customized visual elements

Trade show table top displays are an effective marketing tool for businesses of all sizes. Tabletop displays are not just for trade shows, but can highlight your company's achievements in the lobby of your building, share new campaigns at sales meetings, attract new recruits at job fairs or showcase your company's community service efforts at local gatherings.

Table top display boards are strong and versatile visual elements that are eye-catching as the focal point of your table display or as part of a larger display. A key benefit of trade show tabletop displays is their compact size and portability. Before attending your next event, capitalize on marketing opportunities for your business by making the most of table top displays. Be sure to consider the following:

1. Customize your pop-up or tri-fold table top displays to reflect your business branding and identity.

2. Create an eye-catching exhibit by making the most of table top displays accessory options.

3. Sell your company products or services with strong, bold graphics and concise statements.

Enhance your marketing with branded trade show table top displays

Your briefcase, pop-up or tri-fold table top displays should be an extension of your company's marketing. Make sure your exhibit tabletop display features your corporate colors and logo, and that all graphics are consistent with your company's branding and identity standards.

Design an attractive exhibit that gets noticed with tabletop display accessories

Table top display accessories are the icing on the cake for marketing displays. Draw attention to your exhibit with tabletop display accessories like lighting, table covers, brochure racks, chairs and detachable banners.

Make a statement with exhibit table top display graphics

Graphics are key in attracting attention to your tradeshow table top displays. Look for bold, simple graphics that create a central theme to your display. Because table top display boards are typically just six or eight feet, limit your graphics to a few images or even one large image, and avoid graphics with lots of text.

• Banner stands are eye-catching tools to complement trade show table top displays. Banner stands are especially effective when placed next to your table top display boards because the banners draw attention to your booth, increasing the number of visitors to your exhibit.

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