Marketing Strategies | How-to Guides for running your business from Business.com

Showing 25 of 47 results for: Advice

Product Positioning

How to Position Your Product to Sell
By Deborah Kurfiss, Principal, Kurfiss Connect
Word-of-Mouth Marketing

Harness the power of positive buzz to build your business
By Lou Bortone, Creative Director, Granite Planet Productions
Cheap and Easy Marketing Ideas

8 Great Low-Cost Ways to Attract new Customers
By Daniel Kehrer, Editor, Business.com & Work.com
Google Print Ads: Newspaper Ads Made Easy

A simple, web-based way to place print ads in hundreds of U.S. cities
By Daniel Kehrer, Editor, Business.com & Work.com
International Marketing

Understanding who will buy your goods is key to selling abroad
By Greg Brown
Making a Small Company Look Bigger

Strategies to ensure small businesses can make a super-sized impression.
By Toni Klym McLellan, Freelance Writer & Editor, Toni Writes
Marketing in Your Local Community

Take advantage of numerous affordable ways to market your business locally
By Lou Bortone, Creative Director, Granite Planet Productions
Marketing with Promotional Products

A little promotion can go a long way in your marketing efforts
By Maggie Rauch
Marketing Your Business On Local Search Sites

Low cost tips and resources to help generate business from local search sites.
By Jodi Gaines Pereira, Founder, Director Marketing & Design, IFModules & iguanafarmGroup
Multicultural Marketing

Expand your customer base by reaching these diverse and growing markets
By Judy Artunian, Freelance Writer
Online Maps for Small Businesses

Make sure your store or office shows up when people do local search via maps
By Greg Brown
Writing a Successful Corporate Blog - 5 Steps

How to write a company blog that attracts and retains loyal, profitable customers
By Barbara Payne, Managing Principal, a ReallyGoodFreelanceWriter.com LLC
Building Relationship Equity

How to add value to your startup, even before opening for business
By William Keyser, Managing Director, WorkSavvy LLC
Business Marketing and Financing

How to Get The Most From Your Advertising Dollars
By Wanda McDowell, President, InfaCity LLC
Cross-Cultural Communication Education and Training

Go global with cross-cultural communication training
By Yvette Pryce, Freelance Writer
Cross-Cultural Services

Find specific cross-cultural solutions that fit your budget and business
By Robert Hill
Digital Signs

A sign for change in digital sign protocol
By Thomas Walton, Translations & Technical Documentation, Walton & GDR
Getting Your Product To Stand Out At A Tradeshow

A Collection of Marketing Lessons from CES 2008, the World's Largest Trade Show.
By Rohit Bhargava, SVP, Digital Strategy & Marketing, Ogilvy Public Relations Worldwide
International Flags

How to order international flags online
By J. Stoltzfus, writer/programmer, LOCAL CITIZEN
Law Firm Marketing

Here's the brief on how to market a law firm and make your case
By KB Gibson, Freelance Writer
Local Search Marketing and Internet Visibility for National Retail and Franchise Locations

The Importance of Local and Proximity Search To Grow Your Business
By Richard Bailey, President, Client By Design, LLC
Marketing by Email

Get wired for more sales with email marketing tactics
By Jennifer Mattern, Freelance Writer / Editor / PR Firm Owner, J.H. Mattern Communications
Marketing Promotions

Impress your target market with carefully planned marketing promotions
By Judy Artunian, Freelance Writer
Marketing Your Small Professional Services Business

How to raise your profile without spending a dime on advertising.
By Kirsten Ly, CPSM, Principal, Kirsten Ly Marketing & Communications
Mural Advertising Production Services

Use wall mural advertising to promote your business
By Nadine Skinner, Freelance Writer