Motorcycle Manufacturers Basics

Traverse the two-wheel world with motorcycle manufacturers basics

By John Williams, Business Writing and Research
Manufacturers of motorcycles supply more than basic transportation; they offer a successful combination of freedom and frugality, a way for customers to conserve energy and bring some exhilaration into their life. Comprehending motorcycle manufacturers basics, including the record of what manufacturers of motorcycles can offer to bikers, will assist you in determining your exact need when shopping for one.

Globalization offers a wider selection of brands and categories than ever before. New technologies and demographic changes add to the complexity. Nonetheless, you can reduce the world of motorcycle manufacturers to three main regions:

1. Go back to the Old World for the latest in technology;

2. Visit the Far East to witness the competitive edge;

3. Return to the New World to see how American motorcycle manufacturers successfully revitalize cruising.

 

Visit Old World motorcycle makers for new technology

Arguably the birthplace of two and four-wheeled motor vehicles, Europe still houses many major marques that continue to innovate the industry, offering new styles and advancing technologies for greater safety, less expense and more excitement.
Try: BMW has introduced catalytic converters and anti-lock braking systems to motorcycling. Piaggio Group has consolidated the illustrious career represented by most of the major Italian brands under one umbrella: Piaggio, Vespa, Gilera, Aprilia and Moto Guzzi.

Look to the East for motorbike manufacturers

Japan's motorcycle companies rose from World War II's ashes to dominate the motorcycling industry by the early 1970's. Now the dragon must look over its shoulder as Korean motorcycle suppliers look to replicate its success.
Try: By the 1980’s Japan’s Big Four (Honda, Kawasaki, Suzuki, and Yamaha) had so concretely set the bar for motorcycling, the industry coined the phrase Universal Japanese Motorcycle (UJM) for any standard bike. Korea looks to be the next Asian powerhouse, led by Hyosung.

Go back to the future with an American motorcycle manufacturer

A few bikes are still "proudly made in the USA." The potato-potato rhythm of a V-twin has yet to lose its allure with mature riders and iconoclasts alike, but even the Olde Guard has embraced new technologies to keep up with motorcycling in the 21st century.
Try: Take a virtual tour of Harley Davidson’s new museum to see how the trademark V has undergone considerable upgrading, now offering a water-cooled engine. Victory’s partnership with legendary custom bike builder Arlen Ness has produced noteworthy rides as well.

 

  • Don't push too much of a good thing. Any motorcycle maker today produces a full range of scooters and motorcycles, so match riders with their skill level. Establish a proactive trade-in policy where people get a generous discount for trading up in size to generate repeat business and develop a staple of used bikes that you know and trust-you sold them and serviced them, after all.

Find Pre-Screened Vendors

Compare quotes and save: