Music Industry Consultants Key Terms

Learn about services provided by music industry consultants

By Terri Deno

Consultants are an important part of the music industry. They have years of experience working in different capacities in the world of music. Many consultants have experience in marketing for artists, contract negotiations and creating an image for an artist or music label. Consultants work with music labels, established artists and many new artists. Industry consultants can provide a wide range of services for all of these music-related businesses.

Anti-piracy

Many music industry consultants are now faced with the widespread problem of music being pirated on the Internet and through other methods. Some consultants offer clients anti-piracy services that help to track down the sources of pirated music.
Try: Gray Zone provides information on anti-piracy laws and how research services can assist artists and labels to combat this problem.

Promotion

Anyone working in the music industry needs to have various levels of promotion consumers to recognize their name and work. All music industry consultants work with many promotion tools to help establish new artists.
Try: Four Front Media & Music provides a number of articles that discuss different ways to promote up-and-coming musicians through airplay and online.

Royalty accounting

Royalty accounting is a service that many music industry consultants provide to artists that are earning some type of royalty payments for airplay on the radio or use in television or movies.
Try: Keith Holzman Solutions Unlimited provides information on royalty accounting and how recording companies can make the issue clear to their artists.

Musician management

Many new artists do not have the means to hire a full-time manager, so some music consultants offer music management services. These management services include representation, endorsements and other ways to help market a musician.
Try: Orkin Marketing Consultants provides musician management services on a per-project basis or on retainer.

Music business marketing plan development

A good marketing plan helps to sell any type of business, including a new music label or the artist's brand. Consultants can help develop a workable marketing plan for all types of artists or companies.
Try: Focus Marketing provides services for developing a marketing plan for a variety of music businesses.

A&R (Artist and Repertoire) consulting

A&R consulting is a service that oversees the creative processes of putting together an album for an artist. A&R consulting also helps artists negotiate contracts with record labels.
Try: Pure Tone Music provides answers to frequently asked questions about A&R consultants and how they are important to artists and labels.