Music On-Hold Key Terms
Know key terms to keep customers listening when they're on hold
Because many business callers spend time holding for calls each day, many businesses are using music on hold (MOH) systems to advertise or promote their services. According to industry information, many customers prefer listening to pleasant music or messages while they're on hold so MOH services are an important asset for business success. Since there are many kinds of music on hold services, it's important for business owners to learn and understand the key terms used for each of the services they describe. That way, you can utilize these MOH services and keep customers listening while promoting business services or products.
Overhead music
Overhead music is music on demand without voice-overs. There are overhead music companies that offer selections of different types of music, including classical, big band and top 20 hits. Overhead music is pleasant and easy to listen to so customers will stay on the line until someone is available to take their calls.
Try: Learn about overhead music systems from Ear Glue.
On-hold messaging
On-hold messaging includes scripted messages that interest callers until their calls can be answered. Background music is sometimes used during on hold-messaging to produce a pleasant listening experience.
Try: Read about on-hold messaging at On Hold Business.
Telephone greetings
Telephone greetings are scripted messages used for on-hold business callers. These greetings include detailed information about companies that callers listen to while they're on hold.
Try: Read about telephone greetings at Power Productions.
Digital voice players
Digital voice players play prerecorded messages of selected music or voice recordings. Some players allow users to create their own recordings or play from formats including mP3s and WMAs. Business owners can use digital voice players to play voice recordings that give information about their services.
Try: Read about digital voice players at MCS.
Music on-hold news feeds
Music on-hold news feeds can include updated financial and stock market reports that customers can listen to while they're on hold. News feeds can also be current events, weather updates, sports or entertainment news.
Try: Learn about music on-hold news feeds at Walsh Media.
Auto attendant
An auto attendant is a virtual receptionist that answers and directs calls into your phone systems if your receptionist is unavailable to answer calls directly. An auto attendant provides a professional image to businesses while saving time by greeting and routing calls correctly throughout the day.
Try: Use the information at Coliday to learn about auto attendant services.
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