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Guide to Planning an Exit Strategy

Make your last deal your best one

By John Riddle


Although many business owners never think about an exit strategy, the smart ones are planning it right from the beginning. In fact, experts say that an exit strategy should be part of your initial business plan. Investors often insist on seeing an exit strategy in a business plan to ensure that they'll be compensated for their investment in case you leave the company. To maximize your company's value down the line, you need to decide how and when you want to leave it. Exit strategies generally include one of the following choices:
  1. Sell your business and retire.
  2. Sell your business and retain some involvement.
  3. Pass it on to another generation in your family.
  4. Take your business public and sell your shares (very rare for small businesses).
  5. Dissolve the business.

Action Steps
The best contacts and resources to help you get it done


Decide: Stay or go?

Consider your personal goals when deciding what to do with your business. If you love working in your business so much that you can't imagine not being involved in it, go for options that allow you to sell the business but retain some involvement and decision-making abilities. On the other hand, if you're hoping to work really hard in order to fund your retirement, opt for solutions that don't require you to stay on after a sale.
I recommend: For seminars and tips on how to create an exit plan that fits with your personal and business goals, visit ExitPlanning.com from the Business Enterprise Institute. Discuss exit options with your peers on the Small Business Community Forums.

Include your exit strategy in your business plan

When writing your business plan, include a section on your exit strategy. In fact, it may be wise to write your exit strategy first because that will dictate many of your other decisions. For instance, once you know what your end goal is, it will influence your choices regarding legal structure, partnership contracts, property agreements and more.
I recommend: BizPlanIt offers free business plan resources, including the basics on exit strategies, mistakes to avoid and a newsletter about exit strategies.

Place a value on your business

Things you need to consider include business assets, historical earnings and even future earnings.
I recommend: Find valuation methods from the National Federation of Independent Business (NFIB) or try the business valuation calculator from CDNBX.com.

Increase business value

Just the way you would spruce up your house to sell it, you need to tidy up your business to increase its value to buyers. Reduce excess stock, overhead and debt. Get your finances in order and prepare sales forecasts. Lock up key employees with incentives to remain after the sale.
I recommend: Entrepreneur.com provides an overview of exit planning, including preparations you need to take in order to sell your business.

Enlist help

When it comes time to sell, consider enlisting the help of a consultant or business broker. They can help you through the tricky process of transferring ownership.
I recommend: The Principal Financial Group and Abraxas Business Services offer consulting services to help you through the exit process. List your business for sale at BizBuySell.com.

Have a family plan

If you have a family-owned business, one of the hardest decisions you'll have to make is choosing a successor. Creating a succession plan and communicating that plan with all family members involved in the business will help ensure a smooth transition.
I recommend: SuccessFactors.com offers success management software and succession planning Webinars.

Close your business

Shutting the doors to your business and liquidating assets doesn't mean your venture is a failure. There are many instances where dissolving the business is the most practical solution. For instance, closing may be the best option if your business is dependent on your expertise, if no family members want to take over or if the economic situation is unfavorable.
I recommend: The IRS provides procedures for closing a business, including forms you need to file.

Tips & Tactics
Helpful advice for making the most of this Guide

  • If you're passing your business on to a family member, consider a gradual transition to retirement and groom your successor adequately.
  • Set realistic goals. Very few small businesses ever achieve IPO status, so don't count on that.
  • Plan for the unexpected, too. Have a plan in place in case you die or become disabled.

The official source of Planning an Exit Strategy is the Exit Strategy page at Business.com

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Recommended Solution Providers

BizBuySell
With over 35,000 active businesses for sale, BizBuySell is the Internet's largest and most heavily trafficked business for sale exchange.

Principal Financial Group: Business Continuation Planning
Offers competitive exit planning services.

Sherwood Partners: Turnarounds and Financial Restructuring
Works with companies in a wide range of situations ranging from temporary crises to restructuring to bankruptcy proceedings.

The Enterprise Network
Provides an affordable, commission free on-line listing service designed to help DO-IT-YOURSELF Entrepreneurs buy, sell or market business opportunities.

Abraxas Business Services
Works with small business owners to develop an achievable exit strategy designed to make the business more attractive to potential buyers.

BizPlanIt
Professional business plan consulting firm that helps companies develop investor-grade business plans to move down the road towards a successful capital or strategic transaction.

Best Sites to Learn More

IRS: Closing a Business
Offers procedures for getting out of business, including specific on the tax implications.

Business Enterprise Institute
Gives you the information you need to begin planning your exit and, most importantly, whom to contact for help

About.com: Selling a Business
Articles and resources for help with selling a business.

BizPlanIt's Virtual Business Plan: Exit Strategy
Provider of business planning services, including help with exit strategies.

Best Blogs and Forums

The Small Business Community Forums
Winding up a business.

BizPlanIt
Professional business plan consulting firm that helps companies develop investor-grade business plans to move down the road towards a successful capital or strategic transaction.



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