POP Displays Basics

Locate POP displays basics to help sell your products

Point of Purchase, or POP, displays are materials used in stores and other retail locations to promote an item or brand. Commonly used to promote new products, POP displays draw the customer's attention to the product and entice them to try and hopefully buy it. POP displays are either custom-made or printed and range in size, shape and material to give companies the ability to create the perfect POP display that will boost the product's sales and visibility.

There are three types of basic POP displays: countertop, in-line and floor displays. Countertop displays are small units designed to sit on a counter or small surface. In-line displays are placed on store shelves. Floor displays can be place anywhere in the store and are the largest type of POP display. Review your companies needs and select an option from the list below.

1. Purchase countertop store displays to promote small items.

2. Use in-line store displays to draw costumers to your product.

3. Locate floor POP displays to help sell larger items.

 

Try countertop store displays

Countertop POP displays are generally used for small items such as cosmetics or jewelry. These displays are placed on a store's table or counter to promote a specific item. These displays are often made of acrylic, plastic or cardboard.
Try: Purchase standard or custom point of purchase displays at Creative Displays Now. Browse through the many custom Point of Purchase displays available at the Elliott Group. Meridian Display & Merchandising is one of the leading Point of Purchase display manufacturers. They supply both custom and pre-designed POP displays.

Locate POP displays that create buzz on store shelves

In-line POP displays are created to draw attention to your product as it sits on store shelves. These units call out your product from other similar products available at the location and help boost sales as customers choose your product from the masses.
Try: Visit Lavi Industries to find Point of Purchase material for in-line POP displays. POP Displays USA carries many of the POP displays basics including custom in-line store displays.

Buy a Point of Purchase display stand

Floor displays stand alone and are able to display a large number of items at one time. These POP displays can be placed anywhere in the store and are portable. Floor displays are often made of plastic, cardboard or wire.
Try: Mark Novak and Associates is one of the leading Point of Purchase companies. They create customized, standing POP displays. Avante creates custom in-store displays. Find a variety of floor displays in varying sizes at CardboardDisplays.com.

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