Pretzel Chains Key Terms

Learn about the main terms associated with pretzel chains

Pretzel chain stores are a big part of the American mall and sporting venue scene. Whether soft, salted, or dessert, pretzels make a for a quick snack at the ball park or while strolling through a favorite department store. Take the time to learn some terms associated with pretzel chain stores so that you'll understand how to negotiate a favorable contract to get your location up and running. Here are some of those terms along with some resourceful links to help get you started.

 

Franchise partner

A franchise partner, in terms of pretzel chains, refers to an individual that has entered into a contract with a parent company to open a satellite store selling the products of that company. Franchise partners will pay royalties and advertising fees on the sales of their products as part of the partnership.
Try: Go to the website for Wetzel's Pretzels for more information on what being a franchise partner entails. Wetzel's Pretzels has franchise partners throughout the United States.

Support services

Support services refer to the services that are offered by the corporate entity of the chain to the franchisee. For a pretzel chain, these services usually include things like training, advertising guidance, manuals and more.
Try: Go to the website for The Pretzel Boy's for additional information on the support services often offered by a pretzel chain. The Pretzel Boys are a national chain in the United States.

Kiosk

A kiosk, in terms of pretzel chains, refers to a small booth that takes up a minimal amount of space in the middle of a mall, sports venue or other public location. The kiosks have utility hook-ups and are designed utilizing branding and logos for the pretzel chain company. Kiosks offer an alternative to operating a full scale pretzel chain shop.
Try: Visit the website for Auntie Anne's for more information on a pretzel kiosk. Auntie Anne's is a national pretzel chain.

Pretzel dips

Pretzel dips refer to various sauces that accompany pretzels when they are purchased at a retail location. Sauces such as tomato, cheese, and barbecue are meant to accompany and enhance the flavor of the pretzel product.
Try: Go to the website for Pretzel Twister for an example of various pretzel dips that are offered at pretzel chains. Pretzel Twister owns and operates stores throughout the country.

Pretzel party tray

A pretzel party tray refers to a large tray of bite sized pretzels that are perfect for a large gathering. The pretzel bites may or may not be filled with meats, cheeses and sausages. The party tray may also be accompanies by dipping sauces to complement the pretzel bites.
Try: Check out the website for Philly Soft Pretzel Factory for examples of the many varieties of pretzel party trays offered by pretzel chain stores.

Pizza pretzels

Pizza pretzels refer to a pretzel product that incorporates a pretzel crust with tomato sauce and cheese. Other toppings like pepperoni and sausage may be included. Pretzel chains carry these items as a meal-based product.
Try: Visit the website for We're Rolling for additional information pizza pretzels and other types of pretzels commonly found in pretzel chains.

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