Pricing and Costs of Graduation Cards
Assess the investment required in stocking graduation greeting cards in your store
If you run a party supply or stationery store, consider investing in graduation greeting cards. With the wide variety of educational options available today, graduations can occur year-round, making graduation announcement cards a profitable investment. Expand your graduation cards offerings by stocking graduation thank you cards as well.By determining the pricing and costs of graduation cards, it will be easier to determine the type of cards you wish the sell as well as any special supplies such as greeting card racks. Price ranges of wholesale greeting cards vary depending on style, card stock, special features and whether you wish to offer customized graduation card services. As you set out to determine the pricing and costs of graduation cards, consider the following:
1. Simple graduation cards are inexpensive and easy to move.
2. Specialty graduation cards can excite your customers.
3. Customized graduation cards can bring in more business.
Stock a varied selection of graduation greeting cards
Graduation cards come in all shapes and sizes. Stock up on a wide selection of graduation announcement cards to ensure a satisfied customer base. You can offer simple one-side printed cards, pop-up cards, multiple page cards and the like. Prices will range from about $6 to $12 for a unit of 6 cards.
Try: Browse the selection of simple graduation cards from InterGreet which is an online wholesaler of brand name greeting cards. Stonehenge Collection has a wide selection of graduation cards.
Catch customers' eyes with unique and specialty graduation cards
Look to handmade, letterpress and eco-friendly graduation cards to impress your sophisticated clientele. Custom, artist-made cards will cost you from about $12 for a set of 10 to $200 for a box of 240.
Try: Loose Petals specializes in custom printed cards on recycled paper. Contact the company for wholesale prices. Jean Watson Illustration will provide custom designs or let you choose from her pre-designed options.
Supply customers with printable graduation invitations and announcements
Customers don't always want pre-designed graduation cards. Give them what they want with blank, customizable and printable graduation cards, invitations and announcements. A set of 25 blank cards ranges from $10 to $25.
Try: Invitation Paper has a huge selection of blank graduation announcements and invitations in packs of 10 to 25. It also carries foil seals and ribbon. Milestone Stationary offers blank and customizable photo graduation announcements in sets of 25.
- Setup a store website to allow your customers to customize and send free graduation e cards online. Offer extra services like allowing them to print graduation cards online by using your free graduation templates. Such services have low overhead or are completely free to you, but will help you bring in new business.
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