Pricing and Costs of Sales Tracking and Reporting

Learn the costs of sales reporting systems and sales tracking software

By Jessica Drew, Freelance Business Writer & Editor
Sales tracking tools have become a necessity for most businesses wishing to remain competitive within their industry. A sales tracking system that accurately forecasts sales is worth the investment, as accurate forecasts of sales have a huge impact on your business' bottom line. The pricing and costs of sales tracking and reporting solutions vary widely and will largely depend on your industry and your company's specific needs. However, the pricing and costs of sales tracking and reporting solutions doesn’t have to break your budget.

Many larger corporations hire statisticians and form departments dedicated to sales tracking and reporting, however experts say this isn’t necessary for most small to mid-sized businesses. Research has shown that smaller businesses can be very successful at tracking their own sales and making accurate forecasts, as owners and managers usually have an intimate knowledge of their history, product or service. Today there are more tools than ever to help businesses track sales and here’s a break down of what's out there along with the cost:

1. Sales tracking software costs anywhere from $50 to several hundreds.

2. Web-based sales tracking solution is about $10 to $100 per month.

3. Customized sales tracking and reporting solutions can cost thousands of dollars.

 

Find a low cost sales tracking system, if it fits your company's needs

The cost of the sales tracking solution you use will really depend on what you need. If you have a sales team that simply needs to manage a client base, track sales and generate basic reports, consider a low cost sales reporting application. This solution typically prices between $50 and $500.
Try: Prophet sales tracking software from Avidian Technologies actually converts Microsoft Outlook into a management and sales tracking solution. Affiliate Trail is another great choice that’s highly scalable and even offers a 30 day money back guarantee.

Consider a web-based sales tracking system

If your business not only needs a way to manage clients and sales, but also needs basic forecasting features, consider a web-based solution. Although this will cost more over time than buying software outright, companies offering web-based sales tracking and reporting solutions will often generate automated graphs and charts so you can better use and interpret the data. Fees are usually done on a monthly basis and range from less than $50 per month to several hundred dollars per month.
Try: PipelineDeals offers tracking and forecasts that have a wide variety of applications across a broad spectrum of industries, starting at $15 per month. AppShore is a cost-effective, easy to use online tracking solution that starts at as little as $11 per user per month. It also offers a customizable premium edition, starting at $19.

Consider a costlier customized sales tracking system, if it's best for your business

If your business' success is highly dependent or directly related to accurate forecasts, detailed and meticulous data, and well researched ad campaigns, then a customized sales tracking system is worth the investment. Costs here vary tremendously, from several hundreds of dollars to several thousands, and is usually dependent on the expertise and experience of the company providing the tracking. You should find an expert that works with your specific industry.
Try: CallSource offers an extensive telephone tracking service to capture information from each call so you obtain more information for marketing uses. Keystroke Point of Sale software from Specialized Business Solutions is a highly customizable sales tracking solution specifically intended to track sales for wholesale, retail and service businesses.

 

  • When using sales reporting software, make sure that it fits with your industry needs or at least has some degree of ability to be customized to meet your company's individual goals. There are many sales software choices that takes an ineffective "one-size fits all approach."

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