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Guides & Articles on Graphic Design

Business Logo Design

How to find great, low-cost logo creation for your small business

By Daniel Kehrer

Getting sleek company logos that precisely fit the image small businesses want to portray has never been faster, easier or less expensive. Many entrepreneurs once spent weeks or months and thousands of dollars in a frustrating quest for a business logo design.  The new way is the Web way. Internet-based logo design services are competing to provide complete menus of logo desig...

Top 3 Tips - Designing the Right Logo

Tips to ensure you get the best out of your logo

By Russell Arsenault

For small businesses, creating a logo is one of the most important stages of a company’s infancy. A professional image can take you a long way, distinguishing your company from the competition. Unfortunately, not everyone is a stellar graphics designer. Even if you choose to outsource your logo project, you’ll still need to provide a minimum level of guidance to the des...

Brochure Design

Business brochures pack a powerful marketing punch and can be ready in a snap

By Jenni Simcoe

You don’t need weeks to create a quality-marketing tool. In fact, business brochures can go from concept to customer in days. Even better, brochure design has never been easier. Thanks to the Internet, you can find brochure design templates to lay out your custom designed brochure, stock photography to illustrate your business brochures, graphic designers who can design the b...

Graphic Design

Hire professional graphic designers to help build your corporate identity

By Jenni Simcoe

Graphic design services help create your professional image. Well-crafted business brochures, logo design, business cards and other marketing materials speak volumes about your business. Turning to experts to handle the graphic design of your printed pieces gives you the assurance that your marketing materials will be of high quality and that they’ll accurately reflect the im...

Graphic Design Freelancing

Tips and Tricks for Gaining a Good Reputation

By Loni Ice

So, you're a graphic designer!  Congratulations!  Now, how do you go about making a living at it?  Several tips, strategies, and methods are presented here to allow you to make the most out of your graphic design business, whether you're freelancing by yourself or are putting together a larger firm.The first thing to do is secure for yourself good, cheap art ...

Business Card Design

Get noticed with an attention-grabbing unique business card design

By Nikki Wheeler

A good business card design is an integral part of any successful business person’s advertising and marketing plan. The card must be professional and practical, but thinking outside the box when it comes to a business card design can set you apart from others in the mind of the customer. Take advantage of the marketing power of the small and inexpensive tool that is a busin...

Digital Business Cards

Could a move from traditional to digital business cards positively impact your business?

By Jeanne Dininni

While traditional business cards have served their purpose well for many years, we now live in an era where nearly everything has become digitized, making digital business cards a natural outgrowth of modern technological advancement. Along with our cell phones, palm pilots, iPods and laptops, we've almost come to expect such things as interactive business cards. As our busines...

Corporate Art

Corporate art collections can help you score points with employees and clients

By Shalleen Mayes

By placing office art in the hallways, you can inspire your employees to think beyond the confines of the beige walls of your office. Corporate motivational art may even help them through their day, especially when they need encouragement.Displaying corporate art can also help create a good impression with your clients. By choosing attractive corporate office art, you can send a po...

Graphic Design Salary Tools

Create graphic designer wages to attract the right applicants

By Trisha Schulz

Graphic design salaries are as tricky to set, offer and negotiate as any employee salaries. You want to be able to offer a competitive salary but you also want to be fair to your bottom line.Like other creative fields, graphic design is known to be highly competitive. While the field itself attracts many talented individuals, it's important as a business owner to understand how...

Graphic Design Firms in California

California graphic design agencies offer creative, high-impact marketing solutions to promote products and services

By Kristen McClung

California design firms provide eye-catching marketing solutions for businesses seeking to increase their visibility. Consumers today are bombarded with messages, from billboards and newspapers to television commercials and websites. To make your company's message stand out, obtain the services of a professional California graphic design agency.Graphic design firms in Californi...

Graphic Design Firms in North Carolina

North Carolina graphic design agencies offer high-impact marketing solutions to promote products and services

By Kristen McClung

North Carolina design firms provide eye-catching marketing solutions for businesses seeking to increase their visibility. Consumers today are bombarded with messages, from billboards and newspapers to television commercials and websites. To make your company's message stand out, obtain the services of a professional graphic design firm in North Carolina.Graphic design firms in ...

Graphic Design Firms in Massachusetts

Massachusetts graphic design agencies offer creative, high-impact marketing solutions to promote products and services

By Kristen McClung

Massachusetts design firms provide eye-catching marketing solutions for businesses seeking to increase their visibility. Consumers today are bombarded with messages, from billboards and newspapers to television commercials and websites. To make your company's message stand out, obtain the services of a professional Massachusetts graphic design agency.Graphic design firms in Mas...

Graphic Design Firms in Connecticut

Connecticut graphic design agencies offer creative, high-impact marketing solutions to promote products and services

By Kristen McClung

Connecticut design firms provide eye-catching marketing solutions for businesses seeking to increase their visibility. Consumers today are bombarded with messages, from billboards and newspapers to television commercials and websites. To make your company's message stand out, obtain the services of a professional Connecticut graphic design agency.Graphic design firms in Connect...

Graphic Design Firms in Michigan

Use graphic designers in Michigan to help you put your company's best foot forward

By M. Krasniak

Get ahead of the competition by utilizing distinctive print and web designs in your marketing materials. A design studio in Michigan should be one of the first vendors you team up with when either starting a business or improving and modernizing your company’s look. These professionals know what customers notice and what they look for when it comes to selecting a vendor for p...

3D Modeling

Make 3D modeling software work for your company

By Autumn Rivers

Several industries use some kind of 3D modeling software on a daily basis. 3D models represent an object purely using several connected points in space, essentially making them a collection of data. They are used in several industries, from the entertainment business to the medical field, and many businesses in between. Thus, having 3D software is crucial for most companies.Whether...

Visual Art and Design Firms

Create a look for your company or products with visual art and design

By Violette DeSantis

The visual design industry goes beyond print and media. Visual arts range from corporate to product branding in print, media, office space and even business attire. If your company or products need a look, there are visual art companies to ensure you appeal to the audience you're trying to reach.Your needs vary at any given moment in your company. If your market need requires g...

Distance Learning in Design

Distance learning in design saves time and money if the program is carefully chosen

By Catherine Ann Rayburn-Trobaugh

A design distance learning program can be a practical answer for the busy professional continuing his education or for someone who wants to break into the field while still working. Individual visual design online classes are available as well as full degrees and certificates, and most schools offer a number of options and flexible plans. Not only can distance learning graphic desi...

3D Animation

Improve your company with 3D animation

By Autumn Rivers

A range of industries use the art of 3D animation at some point, if not every day. 3D animation is the process of animating objects in a three-dimensional space. It involves creating models that can be rotated and moved as if they were real objects. 3D animation is used in several industries, from the entertainment business to the medical field, and many businesses in between. Thus...

Business Logo Design Basics

Business logo design brings a recognizable look to your company

By A Antonow

A business logo is much more than a graphic used on business cards and company stationary. Although business logos are deceptively simple, they pack a big marketing punch. Logos are a crucial aspect of package design and are a part of every product you send out to customers. More importantly, logos are the recognizable symbol that represents you to customers. As such, they are an i...

Making the Most of Business Logo Design

Considering logo design and packaging design together means a seamless branding strategy

By A Antonow

Making the most of business logo design means creating a logo that works seamlessly with all your marketing materials. If your company sells a product, your logo and your product packaging need to work together perfectly. Not only must your corporate logo look great on your packaging, but it must enhance that packaging. Considering package design and logo design together lets you m...

Brochure Design Basics

Master brochure design basics to advertise your business far and wide

By A Antonow

While some companies think that brochure design consists of nothing more than printing off some company information and folding the result into three parts, brochure design is much more involved than that. Brochure design actually involves carefully crafting and targeting your company information for maximum appeal. It can involve market research, careful layout, selection of the b...

Making the Most of Brochure Design

Making the most of brochure design means a great return on your marketing investment

By A Antonow

Business brochures are an investment of your time, creative energy and budget. You want to ensure that you get great deals on your corporate brochure design and that you get brochures that actually have a positive impact on your bottom line. Good brochures can mean more sales and more awareness of your company. A bad brochure, however, can cost you a great deal in printing costs an...

Digital Business Cards Basics

Excellent ways to promote your business using digital business cards

By Patricia La Bella

In today's competitive markets, digital business cards are an excellent marketing tool to promote your business. Knowing what to include on your digital business card is the key to attracting potential clients.If your business is technology based, chances are your clients are computer savvy and would appreciate well-designed DVD business cards or custom-shaped CD business cards...

Pricing and Costs of Digital Business Cards

Invest in your success by using digital business cards

By Patricia La Bella

Now that you've decided to promote yourself and your business using digital business cards, it's time to break down the pricing and costs of digital business cards. Whenever you invest in promotional tools, it's understood that some investment is necessary. Therefore, don't fret too much over some of the costs. Just remember you are investing in your success.There i...

Graphic Design Firms in New York Basics

Come into focus with the help of a graphic design company in New York

By Shalleen Mayes

If you've never used a graphic design firm before, you might wonder why they're necessary. Graphic design firms can provide more than logo design. the right firm can help a company embrace the visual message they want to artfully convey. New York graphic design firms can make a business stand out from their competitors.A company may turn to a graphic design company when the...