Saving Money on Christmas Cards

Minimize the effects sending Christmas greetings has on your budget

By Casey Holley
Many businesses send out a Christmas holiday card to each customer, and sometimes to each employee. These cards have become a time honored tradition symbolizing the recipient's importance to the company. Whether you send out Christian greeting cards or general holiday well wish cards, the recipient is sure to appreciate the gesture.

However, many business owners find that this tradition can get expensive. Regardless of the style of card you send, saving money on Christmas cards for your business can help your bottom line. Consider the following suggestions to minimize the effect these cards have on your budget:

1. Save on postage by sending Christmas cards online.

2. Plan ahead to take advantage of off season sales on personalized Christmas cards.

3. Combine discounts to save as much as possible, even if Christmas is right around the corner.

 

Send electronic business Christmas cards

Sending out a Christmas holiday card to each of your business contacts is an expensive venture simply because postage costs so much. An alternative to sending out real cards to is to send out electronic greeting cards. For businesses worried that the card will end up in a Spam or Junk folder, there are some simple ways to prevent this. First, send out your cards in sets of 100 and change the subject line for each group. Second, work with a reputable company that offers electronic notifications when the card is opened.
Try: CorpNote offers a subscription service for e-cards that can save your company money on business Christmas cards. As an added bonus, members can send out thank you cards and other e-cards throughout the year. Card Fountain offers over 1,000 business e-cards. While this company offers a free two week trial, it is better to purchase a subscription so your customers can reply to your greetings for free.

Take advantage of off season sales on corporate Christmas cards

One of the easiest ways to save money on business Christmas cards is to order the cards during the 'off season,' which is typically from mid-January until the end of August. An added bonus to ordering your cards during this time is that the cards are usually sent to you faster since there aren't a lot of them being ordered. This may prove to be a big plus if you plan to hand sign each card to add that personal touch. This is beneficial even if you purchase custom Christmas card designs that feature your company logo.
Try: Holiday Classics offers year round discounts for ordering large quantities of corporate Christmas cards. From January until August, this company offers an additional 40 percent off their regularly discounted prices. Brookhollow sells personalized Christmas cards. This company offers discounts up to 40 percent off if you order before the fall months. However, even if Christmas is right around the corner, this company offers quantity discounts for large orders.

Find companies that offer multiple discounts on custom Christmas cards

Some companies offer quantity discounts that can save your company between $1 and $2. Even if you don't need the number of cards required for the discount, you may want to consider ordering cards for more than one year, which will cost you more when you order, but it will save you money the following year. For added savings, consider using a company that offers free or discounted personalization and/or free shipping.
Try: Christmas Cards Direct offers personalized Christmas cards year round. This company offers quantity discounts, which can save your company up to $1.20 per card. CardsDirect offers numerous savings opportunities. Flat rate ground shipping and up to four personalized lines of text for free are two of the money saving features of this company.