Starting a Catering Business

Follow the right steps to make starting a catering business an exciting, successful endeavor

Starting a catering business can be a very exciting endeavor, but one that requires much accountability in areas that include employee, client, and food safety. Many people consider the entrepreneurial route, but it is a risky road to take, especially if you don't set yourself up for success. You don't have to sell a unique product, but you should offer a one-of-a-kind service.

Anyone can start a business with the right attitude and financial backing. Competition will be fierce. You can't expect to put your feet up because it's your own business. On the contrary, you should expect to work very hard in the beginning. Before quitting your full time job in the hopes that you become your own boss and open a small catering business, ask yourself the following:

1. Are you committed? It takes more than just a good idea to open a catering location. It takes time, money and hard work.

2. If applicable, do you have the right partners? Friends are are not always good business partners. Vet potential partners as objectively as possible.

3. Have you done your research to make sure there's demand for your product or service? You may have a great idea, but how many others have the same idea?

 

Start catering with credibility, and get licensed

All businesses are legally required to obtain some government license. Food preparation is regulated and licensed. In the catering industry, it is imperative that you meet all standards of food safety. Check with your state's Department of Health or Agriculture. Other official documents include seller's permits, federal and state employer tax id numbers, and trade name certificates. There are many online resources to help you find these documents.
Try: U.S. Small Business Administration is federally-maintained site for small businesses. It provides a list of state agencies where you can obtain business licenses. Additionally, Business Licenses is a fee-based online resource with statewide permits, including food and beverage licenses. ServSafe offers food safety and alcohol training programs that all catering businesses should take advantage of.

Join an association and build industry credibility when you launch a catering business

As a new business owner, you don't have to go it completely alone. Consider joining an industry association for support. Organizations bring together professionals with the same goals and challenges. As a member you have access to certification and educational opportunities. Professional organizations also organize networking events, so you can meet industry peers, vendors and suppliers.
Try: The National Association of Catering Executives includes a conference, local chapter meetings and classes as part of its educational program. The International Caterers Association offers catering conferences and seminars. The International Association of Culinary Professionals features the Certified Culinary Professional, an award for individuals who demonstrate a comprehensive knowledge of the culinary arts and sciences.

Partner with reliable vendors when you open a caterer's kitchen

As a business owner, it's imperative that you partner with vendors who can assist you in your endeavor. Your vendors must be dependable, accommodating and reasonably priced. You want to build a long-term relationship with your suppliers, and they must also share your interest in pleasing your clients. Additionally, they should offer a wide variety of products.
Try: Bar Supply Warehouse offers a large variety of bar supplies, kits and accessories. Galasource is an online resource that features all aspects of the catering industry.

 

• Marketing your business is a very significant step in building your own catering service. Consider advertising in trade magazines and newspapers to begin with, and think about publishing a website.

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