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Betty W. Stark

Guide to Traveling in a Group

Tap into savings when several of you travel together

By Betty W. Stark, Business travel consultant and columnist, Stark Consulting

Let’s say you and several other business associates are planning to attend an out-of-town trade show or seminar and you’ve checked airfares and found them outrageous. It’s no surprise. With all the changes happening on the airline front——-small aircraft replacing big ones, consolidated or discontinued flights, endless fare increases and surcharges, overbooking—-it seems there just aren’t any deals to be had.  

But because several of you plan to travel to the same place at the same time, you might just have a shot at saving some money. And—- surprise! —-several of the airlines have programs in place to help you work out the details.  

And remember: group discounts don’t end with the airlines. Hotels are looking for group business too, as are ground transportation companies, meeting facilities, food service operations and local attractions.

There are a few tricks to making it all work, but with advance planning you can: 

   1.      Secure a block of airline seats for your group at a discount.  
   2.      Score lower rates on hotel rooms, upgrades to better rooms, and more.
   3.      Find good prices on local transportation.
   4.      Save money at local restaurants and attractions.

Action Steps
The best contacts and resources to help you get it done


Ask the airlines about discounts and group services

Most major airlines have a meeting planning desk to help you negotiate a discounted group contract, typically available if your group size is 10 passengers or more traveling to the same destination in the same time period.
I recommend: Look into group contracts with American Airlines, Northwest, United, Southwest, Delta and other airlines. Search for best fare deals fast at SideStep, Kayak, and Mobissimo (rated best for international carriers) and book multiple seats if they’re available.

Track down hotel discounts for your group too

Depending on the time of year and what else is going on in the city, hotels want group business too. The bigger your group, the more they’re likely to do for you. Ask about rate discounts, upgrades to concierge level rooms, early check-in/late check-out privileges, a free room for every ten rooms booked, a free room for the group coordinator, free or discounted meeting space, free internet, free baggage handling, discounts on food functions. You won’t get everything, but it doesn’t hurt to ask.
I recommend: : Let search engine Groople seek out the best hotel deals for your group. Check out HotelPlanner, Hotels.com, Orbitz, SideStep, Expedia, Booking Buddy, and Travel Worm. Look into Smart Meetings for deeply discounted room rates in the western U.S, and special discounts at CVBHotRates. And don’t overlook assistance from the local Convention and Visitors Bureau. To find out what else is happening in your destination city, check out this Web site.

Look for cost-effective and efficient ways to get around

Once your group is at the destination, how will you get from Point A to Point B? If it’s a major trade show or national convention, the event organizers might have hotel-to-convention center shuttles in place. If not, look into the best way to get your group around.
I recommend: Rent everything from an executive sedan to a motor coach from Carey Limousine. Handy Web site BreezeNet offers one-stop-shopping for discount car rental deals. Individual car rental websites can help in the search too. Super Shuttle, available in many major cities, offers group transportation to and from meetings and special events; submit your request online. Check out WebRideUSA to make taxi reservations online ahead of time. If you’re booking your group travel with an airline, ask the group desk about rental car partnerships too.

Get deals on tours, local attractions and restaurants too

All work and no play is no fun. When your work is done, take the group on a sightseeing tour of the area, to a local attraction or to a special restaurant.
I recommend: Gray Line Tours is the granddaddy of sightseeing companies with service in 150 destinations on six continents. Check out area attractions at the Undercover Tourist. Save money on entrance fees with a City Pass or Go Card. Check out restaurant discounts at Restaurant.com or locate a restaurant you like and contact them directly about a group discount. Don’t overlook Chamber of Commerce Web sites; local restaurants are often members.

Tips & Tactics
Helpful advice for making the most of this Guide

  • Airlines might offer a free seat for every “x” number of flights booked in your group block. This will vary by airline so ask for specifics.
  • Once you have a negotiated rate, make sure all members of your travel group use the group designator code when they make their reservations. If they don’t and your numbers fall short of the contract, you could lose the group discount and other perks.
  • If the meeting you’ll attend is a major one, the event organizers might already have special rate agreements with airlines and hotels. Check out the meeting materials for details (hint: it’s sometimes hidden in the “book your reservations” or fine print details).
  • Compare the rates for air travel and hotel rooms offered by the event organizers with those you find on the Internet. The “event” rates will not always be lowest.
  • Depending on the size of your group, the airline, hotel and other vendors might ask for deposits to secure your contract. Read all terms carefully; attrition rates (those that apply if you cancel) can be costly.
  • Hotels sometimes “borrow” rooms from a small group room block to meet overflow needs of a larger group. Check the status of your room block regularly with the hotel until your day of arrival.
  • You can also book your room block directly with the sales department at your chosen hotel. Consider this if you are already a premier member of the chain’s frequent guest program.
  • Make sure you have all contact names and phone numbers for each vendor you’re working with on your group program. Plug them into your cell phone for speedy access in case of an emergency.
  • To expedite meal service at a restaurant, contact the restaurant in advance about a private room and special menu (limit to two or three entrees) for your group.

The official source of Traveling in a Group is the Bus Transportation page at Business.com

Group Travel
Presents a variety of meeting venues worldwide at brands including Holiday Inn, Crowne Plaza, and Intercontinental Hotels. Business or special events.
www.ichotelsgroup.com
Group Hotel Rates and Group Travel by HotelPlanner.com
Did you lock in a group rate for your upcoming event? We specialize in business meetings, conferences, weddings, reunions, sports teams or any group.
Group Hotel Rates | Hotel Discounts | Group Travel | Meeting Planner
HotelPlanner.com
Group Travel Resources
Find Group Travel resources. Search listings and reviews of retailers, specialists and services in your local area now.
JustClickLocal.com
Travel Agent Licenses
Looking for Travel Agent Licenses? Search listings and reviews of providers and specialists in your local area today.
JustClickLocal.com

Recommended Solution Providers

Groople: Book Group Travel Here
Google's own group travel booking Web site for air, hotels, car rentals.

BusBank: Bus Charters
Charter a bus anywhere in North America

Group Travel Directory: Group Services Providers
Find several group travel experts at these Web sites.

Best Sites to Learn More

Meetings Net: Meeting Planning Guides
Learn the ins and outs of successful meeting planning.

AtFood: Directory of Restaurants
One stop Internet directory of restaurants listed by state.

Free Travel Tips: Airlines
Answers to nuts-and-bolts questions about booking air travel



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