Using Promotional Pins and Buttons

Knowing more about promotional pins and buttons will help you make an informed decision

By Emily Lugg
The world of promotional pins and buttons is endless. There are different sizes, materials and uses for your personalized buttons and promo pins that all are important to the quality of your customized business pins. Using promotional pins and buttons to get your company name out there can be a cost-effective, simple way to do just that if you choose wisely.

Become familiar with the following before selecting your promotional pins and buttons:

1. Promotional pins come in a variety of materials that offer different advantages depending on what purpose you want your customized pins to serve.

2. Promotional buttons are offered in different styles and materials.

3. Know the difference between ordering custom pins and buttons versus ordering stock pins and buttons.

 

Decide what variety of logo pins you want to have made

There are several options when it comes to personalized pins, and most of it has to do with the material from which they are made. You have the option of cloisonné (hard enamel), which is best for separated, bold designs rather than designs with a lot of detail. Soft enamel is the most popular type of promotional pin due to its embrace of bold colors and raised metal detailing. Die-cut pins are stamped and cut out of iron and offer an antique style. And silk-screened pins allow for more detailed logos or designs and are then protected by an epoxy dome.
Try: Pin Promotions offers all of the pin varieties for you to choose from. Lapel Pins Productions also carries the different styles of customizable pins for all of your logo pin needs.

Choose the type of promo buttons you want to represent your company

Promo buttons, too, are offered in a variety of different styles and materials. Buttons can come as simple as laminated card stock to the more common celluloid metal shell button. Other buttons offer lights, spinners and other eye-catching attachments. Promo buttons can be found in round, square or other geometrical shapes.
Try: Absorbent, Ink. offers many styles of customized buttons, including blinkie buttons and the less expensive chipboard buttons. FA Manufacturing carries the traditional celluloid buttons, plastic buttons, blinkie buttons and more.

Order custom pins and buttons to advertise your company and stock pins to complement them

Custom pins and buttons are buttons that are specifically made for your company, campaign or cause. Stock pins and buttons are often common household names, companies and items that are not as specific as custom pins and buttons. You may be able to have custom pins and buttons made and then use other stock pins -- which are often less expensive -- to complement your custom made pins and buttons.
Try: Ashlyn Promotions has stock pins ranging from animals to angels for you to order. ImprintItems.com also has both stock and custom pins and buttons.

 

  • Keep in mind that with the different styles and materials of the promotional pins and buttons, there comes a price differential. As you begin your search for your logo pins and buttons, you will need to decide whether you are looking for quality or quantity.

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