Wisconsin State Small Business Services and Resources

How to tap a wealth of helpful state and regional-level solutions

By Matthew Solan, Writer, Solan Freelance Writing

If you are looking to start or expand a business in Wisconsin, or just need help solving a problem specific to this state or region, there are a wide range of resources — both government and private — available to help.

While many nationally focused resources offer helpful solutions, some issues are better addressed at the state or local level. Answers to licensing, zoning, sales tax, incorporation, economic development issues and a wide range of other matters often reside at the state level. Ironically, however, finding the right resources closer to home can often be even more difficult, as solutions live in many different places.

Cover your bases by seeking solutions in these places:

State government agencies, such as the commerce department, economic development office, secretary of state's office or other business-related state agencies.
State and local offices of federal agency programs, such as the U.S. Small Business Administration (SBA) office in your area.
Small business assistance programs offered through local universities and community colleges that are backed by state and federal resources. These include Small Business Development Centers (SBDCs) and SCORE offices.
Private, non-profit and special-interest industry and business organizations that provide a range of services, networking opportunities and even funding options for small businesses.

Begin with Wisconsin's Department of Financial Institutions

Find an online list of fees, forms and answers to frequently asked questions about setting up a business in Wisconsin.
Try: Get information and forms at Wisconsin's Department of Financial Institutions.

Contact Small Business Development Centers for free consulting

Wisconsin's SBDC network provides one-on-one counseling, training and advice with top business experts.
Try: View a list of statewide SBDC sites at WisconsinSBDC.org.

Determine your small business profile

The State of Wisconsin Business Wizard creates a personalized profile of your small business start-up, including a summary of the proper licenses and permits, necessary forms and relevant state resources.
Try: Fill out the five question-and-answer pages at wisconsin.gov/state/app/wizard

Use online databases to find information on your business

The state's web site offers a Build Your Business database that helps you plan or expand your small business. Simply type in the topic or information you need.
Try: Access the database at Wisconsin.gov.

Finance your business through several state programs

Wisconsin offers many financial programs for small businesses. Examples include the Major Economic Development Program, which assists businesses that create jobs as a result of expansion, and the Rural Economic Development Program, designed to provide working capital for companies with fewer than 50 employees.
Try: Apply for these programs and view others at Wisconsin's Department of Commerce.

Consult with the Small Business Administration for additional financial assistance

Wisconsin has SBA district offices in Milwaukee and Madison. They offer loan and assistance programs, outreach efforts and initiatives to aid small businesses.
Try: View a list of financial and other SBA services.

Access funding for your expansions

The Customized Labor Training (CLT) Fund provides training grants to businesses that plan to implement new technology or production processes.
Try: Download an application.

Get the facts on local communities

Not sure where to set up your business? The state's Department of Commerce has valuable information on Wisconsin cities and counties, such as demographic data, population figures and industry stats.
Try: Read more about Wisconsin communities.

The Wisconsin Commerce Business help line can answer almost any business-related question. Call (800) 435-7287.
Chambers of commerce can help you connect with your community. Call Wisconsin Manufacturers and Commerce at (608) 256-3400 to inquire about your local chamber.
Many types of businesses require state, city or county licenses and permits. State offices listed above will spell out any specific requirements for your industry.
Small Business Development Centers (SBDCs) are an often-overlooked but terrific place to obtain free or low-cost advice and information, including training seminars and technology resources that are nearby.
Locally-based SBDC consultants can advise you individually on how to write a business plan, market your products and services, find financial resources and other valuable information.
Linking up with a local SCORE counselor is a great way to learn from an experienced individual about state-specific solutions.
The regional SBA office can plug you into loan and assistance programs, seminars and other initiatives to aid small businesses.