Opening a Womens Apparel and Accessories Store

Make money in women's business apparel and accessories

By Nikki Wheeler
There is always a growing market for clothing, especially business apparel for women. Decide what will set your business part from others from the beginning, and keep that goal in mind throughout the execution of your plan.

With more and more women in the workforce, there is a growing demand for comfortable, professional but stylish women's business apparel and business accessories for women. In the right geographical area, a shop for women's business apparel could be a huge hit.

Before starting your apparel and accessories shop, you must:

  1. Consider your local market, and make sure there are plenty of working women in your area needing business apparel for women.
  2. Also consider the social class you are catering to; they may be CEOs shopping for designer wear or entry-level looking for cheap pieces.
  3. Be in touch with corporate women and their needs.

 

Secure finances to open up a women's apparel shop

You must secure a business loan to get going. You need excellent credit and a lot of personal assets to secure a loan from a bank. You may also seek out personal investors.
Try: Apply for business loans at RapidAdvance, Zana Network or PNC Bank.  

Find a good location for your women's apparel and accessories shop

Good location is essential for the success of your business. Allocate much time and thought for finding the right location. It is probably wisest to rent a location and start small until your business is established. Then you can move up.
Try: Check real estate listings at Century 21, Realtor.com and Rent.com.

Purchase inventory

Buy business accessories for women and women's business apparel at wholesale prices. It is very important that you find a distributor of quality products for the lowest price you can find them. You need a distributor with a good reputation that is very reliable.
Try: Search for a wholesaler of business apparel for women at GoWholesale, Tampa Bay Global Wholesale, or find women's suits at Clozeout.com.

Hire employees

Don't go overboard hiring at the beginning. You must work the store yourself until the business picks up. Hire retail professionals that are knowledgeable about women's business apparel and accessories.
Try: Find good retail employees at iHireRetail.com and AllRetailjobs.com.

Market your store

Marketing is one of the most important keys to success of your business. This may be one area where you outsource help. If you do it yourself, invest the time and money to educate yourself in marketing.
Try: Get marketing help from GNA Marketing Group, or take an online marketing course at Westwood College.

 

  • Come up with rules and standards of operation before opening the women's apparel business.
  • Decide on a mission statement, and stick to it throughout the process.
  • Take classes in business and entrepreneurship to educate yourself on owning a business.