Working with Trade Show Display Services

Let trade show display services providers simplify your show experience

By Denise Ryan
When working with trade show display services consultants to create a show booth, ask if they offer any other services to improve the impact of your exhibit and reduce some of your prep work. Many agencies can assist with everything from graphic design and conference display set up to promotional campaigns and customer service programs.

Before hiring a trade show exhibit service, consider what aspects of booth design and installation you’d like to handle yourself, what trade show and display materials you’ll need and where you plan to store the exhibit between shows. After assessing your requirements, you can:

1. Find exhibit display consultants that can help you with booth design, as well as graphic design for signs and displays if you don’t have an in-house art department of your own.

2. Hire a trade show display service that can also provide shipping, set up and tear down services for your exhibit so you can focus on marketing, customer service and new product displays.

3. Work with a trade show display services provider that offers booth maintenance like repair or display replacement to keep your components in top shape.

 

Contract a display service that will help with your booth and marketing from start to finish

Many trade show display companies do more than design and construct exhibits. Their in-house art departments can help you create eye-catching graphics, pick colors and create a simple flow for your booth that will appeal to potential customers walking the show floor. Also inquire about services like marketing, business strategies, exhibitor ideas and event planning that can improve your show success.
Try: In addition to booth design and construction, ExpoMarketing will also help you create large-format graphics for banners, tabletop displays and light boxes. The company will also brainstorm and implement a pre-show promotional campaign with mail programs, giveaways and advertising. Apple Rock Displays can design a custom conference display, help you coordinate promotional products to distribute during the show and even help you coordinate and schedule the trade shows that you want to attend throughout the year.

Use a company that will ship, assemble and disassemble your corporate trade show displays

The time you'll save working with trade show display services that also offer installation and disassembly options is worth the added cost, particularly if you've got a lot of presentations, individual displays and product samples to set up for each show. Having the booth ready and waiting means that you'll be able to concentrate on customer service from the moment you arrive at the event.
Try: Trade show display company Absolute Exhibits provides customized trade show booths, rentals and display items like banner stands, counters and chairs. The company also provides installation and dismantle services, shipping and warehousing through its Absolute I&D branch. Get shipping services, booth storage in a climate-controlled warehouse and online scheduling for show installation and dismantle through E&E Exhibit Solutions.

Take advantage of programs that repair and refurbish your conference display systems

Save money in the long run by signing up for services that can keep your booth, signs and displays in tip-top shape. Using trade show display company inspection and maintenance programs, you'll be able to avoid the cost of total replacement if you plan to use the exhibit for several years. Look for firms that routinely check each component before and after each event.
Try: Thompson/Kerr Displays not only provides booth and graphics design and management services like storage, shipping and installation, but also offers booth repair and refurbishing. Also, check out the company’s training seminars for your show staff. Exponents will help you customize an effective conference display and inspect, repair or refurbish it to make it show ready before each event.

 

  • Whether you'll be storing your trade show booth on your own or contracting to have it warehoused with the tradeshow display service provider, inquire about hard-sided trade show display cases that can protect your booth components from shipping damage.

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