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Business.com Press Coverage
Search Engine Land’s Paul J. Bruemmer explains why it pays to integrate vertical search into a comprehensive search marketing plan. MARCH 1, 2008
Andy Komack, President of B2B online marketing agency Komarking Associates, encourages manufacturing companies to consider using Business.com for PPC advertising in addition to Google AdWords. FEBRUARY 26, 2008
Coverage of David Stoller's presentation about key rules for successful business-to-business online marketing to the Wasatch Online Marketing Association. SEPTEMBER 24, 2007
Business.com is named to the Los Angeles Business Journal's list of Best Places to Work in LA, based on an evaluation of workplace policies, practices, philosophy, systems, demographics, and the results of an anonymous employee survey to measure the employee experience. SEPTEMBER 14, 2007
Survey of 201 B2B paid search marketing and SEO professionals by Business.com reveals that online competition has little to no impact on online marketing budgets for nearly two-thirds of B2B search marketers. SEPTEMBER 14, 2007
Ben Hanna, VP of marketing at Business.com, describes four insights search marketers must understand when choosing a vertical search engine. SEPTEMBER 13, 2007
As online advertising matures, there are increasing opportunities to reach targeted, vertical audiences through vertical PPC networks such as Business.com. Christy Cole of interactive advertising agency Sitewire describes the positive results Business.com PPC ads delivered for their client, First National Bank of Arizona. JULY 31, 2007
Yellowpages and online commercial search company R.H. Donnelley Corp. signs a definitive agreement to acquire Business.com, a business search engine, directory and pay-per-click advertising network, for $350 million in cash and deferred purchase consideration. JULY 27, 2007
The Wall St. Journal's Kara Swisher covers Business.com's acquisition by R.H. Donnelley. JULY 26, 2007
R.H. Donnelley's purchase of Business.com enables the company to establish a leading presence in B2B directories and search, while delivering the technology, platform and experienced management team to benefit all of RHD's online properties, including DexKnows.com. JULY 26, 2007
Business.com's ad platform and network 'will allow [R.H. Donnelley] to improve margins by provisioning search engine marketing advertisers on our own sites and our partner sites first as opposed to just the major search engines.', said R.H. Donnelly's Chief Executive David Swanson in a conference call. JULY 17, 2007
In an update on vertical search trends, DMNews covers a Siemens Profitnet search marketing case study presented at Search Engine Strategies New York in April, 2007. While the leading general search engine drove twice as many clicks, Business.com pay-per-click ads delivered 60% more conversions at one-fifth the cost. JUNE 17, 2007
Work.com offers a wide variety of how-to guides for small businesses. MAY 15, 2007
Small business search marketing opportunities to try in addition to Google AdWords. MAY 14, 2007
Provides insights into improving your search engine rankings, including submitting your site to online directories such as Yahoo and Business.com. MAY 2, 2007
Work.com mentioned as an online resource for small business owners. APRIL 23, 2007
Covers the development of Business.com from a famous domain name to the leading B2B advertising network with thousands of advertisers and extensive reach across the business Internet. NOVEMBER 13, 2006
Web 2.0 overview for B2B marketers, including insights from Business.com founder and CEO, Jake Winebaum, and overview of Work.com. OCTOBER 19, 2006
Review of Work.com by ClickZ's Tessa Wegert. OCTOBER 9, 2006
Small business advice site Work.com provides useful how-to tips for running your business and an opportunity to share your business expertise by creating your own how-to guide through an intuitive guide authoring tool. |
 
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