Web site content management used to be beholden to technically-skilled webmasters and developers. Not anymore, though, web content management solutions empower business owners without programming or web development skills to conduct their own web site maintenance.
The benefits of using a website content management tool include:
- Flexibility. With a web site content management tool, you can update your web content without affecting the website design or navigation since the content is stored in a database. Update your site from anywhere--your home, your office or on your laptop since most web site content management tools simply call for you to log in to your website from a browser to make updates.
- User-friendliness. Web site maintenance is now almost as easy as creating a text document on your computer. Website content management software enables employees across your organization--even your website visitors--to contribute to your website content. A website content management tool allows you to assign administrative permissions to contributors so you control the level of user contribution and editing.
- Speed. Content modules like pictures, news and polls enable you to easily and swiftly add as well as categorize content. You can also pre-schedule content publication.
Choose a web-hosting package that has web site maintenance servicesWhen shopping for a web-hosting package, select a host that provides a readily-accessible support team. Also consider price, server space as well as website building and updating tools before selecting a package.
Use open source software for web site content managementThere are a number of web site management software providers that allow the non-developer to create and manage a robust website.
Track your website's performance with free web reporting toolsOnce you build your website, ensure that it is designed to attract visitors. There are many free tools that can assist you in website management and allow you to measure your website's search engine optimization strength, traffic and links on other sites.
- If you use open source software to build a web site or for web site content management, be sure to visit the software's community forums to find answers to software problems and connect with developers.