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Information and resources for customizing web content.

Purchasing Resources for Web Site Personalization

TopHosts.com Web Services Guide

Find complete solutions for your small business web presence at TopHosts.com. Domain names, hosting, design, eCommerce kits, traffic analysis, and web design offers.

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Personalized Gifts

Our Gifts Are Personalized Free and Shipped To You In 1-2 Days Fast!

www.personalizationmall.com

Create Your Own Website

Free Domain. 300 Appealing Website Templates and Easy-To-Use Tool.

www.web.com/SiteBuilder

Geolocation Technology

Leader in Advanced IP Intelligence. Get a Digital Element Product Guide

www.digitalelement.com/IP-Intelligence

Web Personalization

Hosted testing and optimization. Fast. Marketer controlled. Results

www.omniture.com

#1 Website Optimization

Maximize Your Site's Revenue. Get 10x Conversion. No IT Work.

www.steelhouse.com/SiteOptimization

Amadesa Website Personalization

Provides complete website testing and relevancy targeting solutions to help marketers in e-commerce and e-business companies.

http://amadesa.com/products/content-targeting

Accelerating.com

Measurement tools to provide CEOs and other executives with a means to see the results of their personalization implementation.

http://www.accelerating.com/

Appian Corporation

Consulting and analyst firm specializing in personalization, data warehousing and wireless delivery.

http://www.appiancorp.com/

ASIA121

Allows one to personalize content, products and services to customers individually, via content and product recommendation, frequent-visitor programs and personalized ads and promotions.

http://www.asia121.com/

Axtive Software Corp.

Developer of software that allows users to personalize and update their web sites for marketing purposes. Products include web personalization software, Axtive Transaxtion(tm) and e.Monogram(tm). The software runs on multiple platforms. Products are so

http://www.axtive.com/

Changing Worlds

Engaged in the development and deployment of advanced personalization technologies with a strategic focus in the digital television and mobile/wireless markets.

http://www.changingworlds.com/

Elity Systems

Provides personalization solutions geared toward long term customer relationship management (CRM).

http://www.elity.com/

GuestTrack

Service and applications for web and email personalization.

http://www.GuestTrack.com/

Gustos Software, LLC

Developer of the Gustos Guide software. The software is used to integrate into web sites providing content recommendations tailored to the user's selections on the web site. Software runs on Windows NT, Sun Solaris 2.5 and Linux. Products are sold to m

http://www.gustos.com/

Gustos Software: Java Collaborative Filtering Software

Offers free Java applets based on collaborative filtering, which allows for customizing a web site with user ratings and recommendations.

http://www.gustos.com/

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Download Web Site Personalization White Papers

Web Site Personalization

Use web site personalization to establish presence in the business community and optimize sales
By Christine Pollock Inform the public on your business solutions and products using customized web content. When a business owner personalizes a web page, it sends out a message that the business is active and current. Using a section of the page for feedback instills  a relationship with the consumer, further enhancing sales.
 

Web site personalization and upkeep is time-consuming, but essential in today's electronic world. There are several steps for a business owner to take when developing a personalized web page in order to maximize communication with the consumer.

1. Express yourself effectively through written word in content personalization, using lingo geared toward your projected clients.

2. Keep personalized web content sharp with clear, uncluttered images, colors and layout.

3. Create customized web content in which you interact with the consumer for effective two-way communication.

Hire website personalization services from professionals

Web sites need constant vigilance to remain current. If you feel it's in your best interest, hire a professional whose work you appreciate to ensure a clean look and smooth mechanics. This gives you more time to focus on the details of your business rather than the publicity.
Try: Bizymoms, an asset for the small business owner, covers basic website design and performance criteria. For a unique site that does not use templates and offers you a fresh design, consider Web Design and Marketing Services.

Use website personalization software to create your own site

If you have a design in mind, create your own personalized website. Taking a tutorial and adding your own flair gives a fresh perspective to consumers. Insert areas for customer feedback and add widgets that enhance your business product.
Try: For a simple yet effective web site, consider Homestead Technologies Inc. With this personalized website, offering website personalization tools, you can track and collect visitor information and set up your own store. If you want to see website building in action, view the online demonstration from Decisive Web Sites.

Sign up for web personalization solutions

Once you complete design on your business web site, get statistics on the way it works. Professional solutions providers give detailed analysis of the strengths and weaknesses of your site. They detect problem areas and offer solutions. Website personalization solutions offer a business owner ways to keep their website running more effectively.
Try: Kefta, Inc. is an award-winning company specializing in analysis and solutions for business web sites. They offer a demo DVD for interested parties. Karpata Group is another solutions provider, specializing in large and small business web sites at competitive rates.

Sponsored Links

Personalized Gifts

Our Gifts Are Personalized Free and Shipped To You In 1-2 Days Fast!

www.personalizationmall.com

Create Your Own Website

Free Domain. 300 Appealing Website Templates and Easy-To-Use Tool.

www.web.com/SiteBuilder

Geolocation Technology

Leader in Advanced IP Intelligence. Get a Digital Element Product Guide

www.digitalelement.com/IP-Intelligence

Web Personalization

Hosted testing and optimization. Fast. Marketer controlled. Results

www.omniture.com

#1 Website Optimization

Maximize Your Site's Revenue. Get 10x Conversion. No IT Work.

www.steelhouse.com/SiteOptimization

More Web Site Personalization Vendors
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Metabyte

Personalization technology and services company.

http://www.metabyte.com/

Microsoft Site Server

Web application server, offering content management, search, personalization, and site usage analysis features.

http://www.microsoft.com/siteserver/site/

Motiva Software Corp.

Developer of change management software including Motiva(R) family of software products. Motiva(R) manages product information throughout its life cycle and implements Engineering Change Order(ECO) processing, regulatory compliance tracking, ISO 9000 reg

http://www.motiva.com/

Open Profiling Standard (OPS)

This document discusses issues regarding implementing the Open Profiling Standard over HTTP. Open Profiling Standard is to facilitate sharing of profiling information.

http://www.w3.org/TR/NOTE-OPS-OverHTTP.html

Peppers and Rogers Group: Marketing 1to1

Management consulting firm specializing in Customer Relationship Management and e-business strategies which understands and communicate how technology is changing the way companies build relationships with customers.

http://www.1to1.com/

Persona, Inc.

Developer of Persona(tm), a browser-based Internet privacy tool which features information control. Provider of related Internet and web security consulting services. Products are sold to multiple industries. This company was capitalized by private inv

http://www.persona.com/

Persona

Creates personal information tools to empower consumers and maximize their experience on the Web.

http://www.persona.com/

Personalizaton.com

Information and analysis on all aspects of web personalization.

http://www.personalization.com/

PrivaSeek

Group of privacy and technology experts concerned about consumer rights and privacy on the Internet.

http://www.privaseek.com/

Strategic Data

Provides real-time optimization technology.

http://www.StrategicDataCorp.com/

Tips & Advice to help you make your decision on Web Site Personalization

In order to drive people to your site and keep them coming back, your online presence has to be unique and stand out from everyone else. Business.com has great information on website personalization.

Creating a successful niche site on the Web is not an easy endeavor. The key to keeping your drive and stamina high is to choose a subject that you are passionate about. To keep your content fresh and innovative, you have to research your chosen topic regularly. Don't let someone else beat you to sharing the latest products, news or breakthroughs.

Personalizing your site involves a lot more than just creating something that is visually attractive. Though the appearance is what ... more

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