Remember the 1990s? Internet companies were everywhere. Web businesses flourished, and so Internet employment. But then, suddenly, things changed.
The dot-com bust eliminated many Internet companies; it did not, however, eliminate Internet jobs. In fact, as recently as 2005, the number of Internet users worldwide was nearly triple what it was in 2000. And with more connected consumers, companies need to create more Internet jobs than ever to serve them. That means a wealth of Internet job opportunities for job seekers.
Whether you run an online company or a brick-and-mortar business, you need Internet employment to carry you into the 21st century. A few of the Internet jobs you might need to fill are:
1. Project manager.
2. Web producer.
3. Web designer.
4. Web editor.
6. Online ad sales rep.
7. Internet marketing director.
Assess which Internet jobs you need to fill
Depending on the size of your company—and the scope of its online business—you might need to fill just one Internet job opportunity or several.
Occupational Outlook Handbook can help you learn more about Internet job opportunities; review WetFeet’s guide to Internet & New Media first to learn more about individual Internet jobs that you can look up in the handbook.
Advertise Internet jobs on Internet sites
If you have an Internet job opportunity to publicize, the ideal place to post it is, of course, on Internet employment sites.
Internet employment agencies like those at Business.com.
Hire for project manager and producer Internet jobs
Project managers and Web producers guide online projects from start to finish, making sure your team works together to complete projects in whole and on time.
Fill content creator Internet jobs
Content creator jobs on Internet sites include Web editors, creative directors and writers—all the folks you need in order to fill your site with words.
Offer job opportunities for a Web designer and a programmer
Even the smallest companies need to fill one Internet jobs slot: capable Web designer. Look for someone with a strong design background, but also someone who’s tech-savvy enough to handle basic Webmaster duties, such as server and security maintenance. Designers who know HTML, Flash and Java can save you money by wearing a programmer’s hat, as well.
More necessary jobs: Internet marketers and salespeople
An Internet marketer can help you build an online brand while successfully marketing your business on the Web. Internet sales staff, meanwhile, can find extra income for your business by selling banner ads for your Web site.
Evaluate candidates’ credentials for Internet employment
Most Internet jobs require highly technical skills; don’t fill an Internet job opportunity until you’ve been able to test and assess those skills.
Make your Internet employment offer
Be prepared to negotiate with high-quality candidates for Internet job opportunities, as their expertise is in especially high demand in the Information Age.
- Job candidates seeking Internet employment should have traditional job skills, too, such as good time management, communication, multitasking and organizational skills.
- Because the world of online business is constantly in flux, look for trend-savvy employees who can keep up with new technology. Forward-thinking candidates should be fluent in Web 2.0 technology, Internet video, online communities, social networking and blogging.
- If your Internet needs are basic, consider hiring an intern to manage them. Student workers are often tech-savvy and they can save you lots of money, as interns will often work for school credit or small stipends.