One of the keys to building credibility with search engines is to keep creating fresh content. But not every website owner has time to create the quantity of quality content favored by search engines or like-minded thought leaders. Here are ideas to speed up the content-generating process without sacrificing quality.
Rule No. 1 when trying to produce several 500-1,000 word articles per week is to not fall into the trap of creating fluff that doesn't benefit anyone. Users certainly won't keep coming back to your site if all you give them is useless information. So, make sure your content is original and has some value to readers.
Start with outlines
Outlines are the best way to map out the focus of an article and how it logically leads to a conclusion or important point. You can begin simply through brainstorming sessions in which all you do is write down the most powerful keywords relating to your content.
Then use these words to build phrases, which become headings that summarize paragraphs. Headings naturally flow into sentences that open paragraphs, followed by primary and secondary support sentences. It helps if you've already done research and have key facts in front of you. The outline process should only take about 10 minutes.
Collect a list of ideas
Collecting ideas before you even begin the process of writing is the first thing that you should do even if you end up using only a small percentage of those ideas. Show your readiness to collect content ideas as they come, so that they are at your fingertips when you need them. This can be done using your notebook or your smartphone.
Schedule your writing tasks
To speed up your content writing, conduct brainstorming sessions for multiple headlines and ideas at once and categorize topics into themes or the manner you want to group your content. Then, list them according to your content writing schedule. Give yourself your own writing assignments. Waste no time in putting your content ideas on your editorial calendar for the upcoming weeks or months, all at once.
Research in advance
Advanced planning allows time to conceptualize what you will be writing the week before. This allows you time to research before you actually start writing. Once you make this a habit, it will prevent you from getting side-tracked during the critical phase of first-round of writing. When researching, you will probably come across ideas that you may want to write about later. It’s advisable to keep them for the future.
Show zero-tolerance towards distractions
Social media and net-surfing are common distractions while you write content. Try using tools that won’t allow you to access social sites while writing. Multi-tasking is another big distraction, as it doesn’t work, and saps your productive abilities.
Refrain from self-editing as you write
The initial copy of your content could be rather sloppy, replete with errors and typos, and voluminous at times. However, you are advised to refrain from self-editing as you write. Editing comes much later. Write your content in chunks and do it quickly without thinking too hard. Once the initial copy is ready, you can think about the perfect conclusion and the heading.
Make an audio recording
Since most humans can speak faster than they write or type, it's helpful to just record yourself saying what you want to say. Then go back and transcribe it and edit it so that it flows better for a reader. Perhaps the audio will be listenable enough to publish on the site as well. If you talk at a pace of 120 words per minute, it's possible to create a thousand-word soundtrack in less than ten minutes.
The final piece of the puzzle to crafting vast amounts of content quickly is to do what many professional media outlets are doing these days (in case you are using dictation software or recording content): outsourcing content to professionals or freelancers who do transcription work based on your specifications, while maintaining the confidentiality of the file, and charge within your budget.
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