Communication aid sales is a booming business. The United States alone contains over 6 million hearing aid users. Expect this number to climb quickly. Forty years from now, experts estimate, there will be 50 million hearing impaired individuals. With loud music and a world filled with white noise as the culprit, young people are now 2 1/2 times more likely to be hearing impaired than their grandparents and parents.
While a growth in hearing impairment is a negative for society, it can be profitable for your business. Listening aid and hand held hearing aid sales will grow at a similar rate. There is definitely room in the marketplace for new competition.
The three main categories of hearing and communication aids include:
1. Conventional hearing aids
2. Programmable hearing aids
3. Digital hearing aids
Find conventional communication aid suppliersConventional listening aides are the most popular type of hearing aid. They are the least expensive, costing less than $1000, and the least complicated. Volumes on convential aids don't automatically adjust, which leaves the user to manually adjust the volume. Typically, conventional devices use analog technology, which has slower response than digital technology.
Locate programmable communication aid manufacturersProgrammable hearing aids are a step above conventional. They're pre-programmed to automatically adjust volume and background noise levels. There's virtually no fiddling or adjusting with a programmable listening device.
Locate digital communication aid suppliersIt's difficult to compare hearing aids that use digital technology with those that use analog. While digital is far more expensive, it provides unmatched sound quality. Digital listening aides have the most advanced technology on the market. Features include several channels ranging from 4 to 20, and a noise reduction option. Warranties generally range from 1 to 2 years.
- Some health insurance covers the cost of hearing and communication aids. If you want to deal directly with insurance companies, contact them to become preferred providers.
- Include one or two varieties of listening aids from different manufacturers in your supply to allow your customers to compare hearing aids.