Mobile commerce (m-commerce) education and training is somewhat harder to find than other areas of commerce, since this area is new and constantly changing. Companies are still investigating how to monetize their business in this area. This means the field is wide open for anyone with an idea that takes off.
Since there are still a relatively small percentage of people who own smart phones, some industries are more likely to be successful in mobile commerce. Industries that are most commonly involved in some form of mobile commerce include:
1. Banks and financial services companies use mobile commerce to make payments, to give users access to their accounts and to conduct stock market transactions.
2. Retailers are interested in ways to sell goods and services using mobile commerce and also provide coupons and advertising to their customers and potential customers.
3. Publishers and media outlets use mobile commerce to deliver electronic news and digital audio and video to customers, often as a subscription or for a one-time fee.
Become familiar with the basics of mobile commerce technologyMobile commerce applications are becoming more and more popular because more people are adopting some form of smart phone as their regular cell phone. If you don't have one of these phones yourself, some of the vocabulary can be a little confusing. Learn how it all works so you can make sense of how it can benefit your company.
Learn about mobile commerce providers who deal in mobile bankingMobile phones bring data into our hands in a way that can be even more convenient than banking via the Internet. However, mobile phones have their own security issues and you need to be familiar with them if you want to do business in this way. Find out how your company can benefit from using some form of mobile banking.
Find out where to go to learn more in-depth information about m-commerceThe best place to actually meet people who work for and with mobile commerce companies is a mobile commerce convention or conference. Since the technology is so new and is still evolving, a conference will have the most recent information. Books and websites also have good information, but watch for dates and confirm anything more than two years old with a more recent source.
- You may know the term mobile commerce as wireless commerce or wireless ecommerce because manufacturers make the communication wirelessly. However, when discussing computer-related technology, the industry most commonly uses the word wireless when referring to Wi-Fi technology, which is different than cell phone technology.