Name plates are a must-have for every business. They lend an air of sophistication and professionalism to the office. Name placards identify whose office is whose or display a product name in a retail environment.
Office name plates come in all shapes and sizes, including the traditional, rectangle-shaped engraved name plate, desk name plates in the shape of the employee's name and wall name plates to be hung inside the office.
Keep the following in mind as you select your business name plates:
- Determine the function your company's name plate will serve.
- Opt for a professional and impressive look with a stand-out design and logo.
- Invest in high-quality, durable name plates. It's a one-time cost that will save you money over time as you avoid replacing less durable name plates.
Determine your name plate's purposeThe function of a name plate may seem obvious, but there's more to it than meets the eye. Your company may need personalized name plates for employees to hang up, name plates for desks or name placards to exhibit products or services. Other uses include barcode name plates for pallets in a warehouse or name plates for datecodes in food processing plants. With so many types available, you must consider the function your name plate will serve carefully.
Review a variety of business name plates for your companyYou don't need to get the most expensive engraved name plate on the market. But you do need to buy one that best represents your company. Name plates are as unique as your business, so take time to choose and design one that makes your company stand out. Remember, it's a good investment that will last your company for years.
Choose the material for your name platesThis isn't as simple as choosing the material you think will look the best such as wood, brass, stainless steel or even zinc. Those materials will do just fine if you need interior office name plates or desk plates. But if you're buying name plates for harsher environments you need to use a material that will withstand the elements prevalent in the climate where the name plate will be installed.
Establish a custom design for your business name platesName plate design is as important as your business logo. Business name plates are part of your company's branding campaign. The design you create reflects your company's strong identity. Stay away from the run-of-the-mill tin or plastic desk name plates with cursive writing. Instead, make your company stand out with a creative logo. Make sure the logo leaves an appropriate amount of background space on the engraved name plate, so it doesn't appear cramped. Don't be afraid to mix materials and colors for a truly unique look. In addition, consider engraved name plates in a variety of different fonts.
Pay for durability in your office name platesIt won't do your business much good if you get great-looking name placards that start to peel or fall apart in a few months. Look for name plates that not only look professional but are durably constructed.
- Choose a name plate design that's clear and easy to understand.
- Keep the customer in mind. A women's boutique, for instance, should aim their name plate toward women.