Alcoholic Beverages
Tips & Advice to help you make your decision on Alcoholic Beverages
If you own a bar or restaurant that wants to serve or already serves alcoholic beverages, you will want to make sure you are very familiar with the variety of alcoholic drinks available to make sure you are choosing the best ones for your business. Bars and restaurants that serve alcohol can be very lucrative financially, so making sure that aspect of your business is running smoothly can make a huge difference. You want to make sure that your staff is educated on alcoholic drinks. Here are some of the most common beverages containing alcohol that you may want to consider for your business and want your employees to learn about.
Draft. A draft is a type of beer that is pumped from a keg. It is typically pumped using either the air pressure from inside the keg or using a hand pump. It is also typically the cheapest type of beer that you can get.
Ale. Ale is a type of beer that has been made with fermented yeast. Ales usually also have a distinctly fruity flavor which can vary depending on the byproducts each ale absorbs while it is in the
fermentation process.Stout. Stout is a type of beer that is distinguishable by its dark, deep color and has been made using dark roasted barley. The dark roasted barley is what gives stout such a strong flavor and deep color.
Single malt. A single malt is one of the 5 main categories of Scotch varieties of whisky. It is called single malt because it has been distilled using one type of malted barley and only at one distillery.
Proof. It is important that your employees know the proof of the alcoholic beverages being served, which is the volume of alcohol within each type of beverage.
Alcoholic Beverages News and Trends
Find the latest alcoholic beverages news and trends to increase your business' liquor salesBy Erika Peterson Whether it’s mixed, blended or served straight up, people take pleasure in drinking alcoholic beverages. As a business owner, you know how much your customers love a cold drink after or a hard day. That’s why it’s essential to stay up to date on alcoholic beverages news and trends.
To stay abreast with the alcoholic industry’s news and trends, start by establishing a functional line of communication with your vendors and distributors. For the complete picture, it’s also important to read current news and trends as they occur. When finding sources for news and trends in the alcoholic beverages industry, remember the following:
1. Magazines are a great source for news and trends with alcoholic beverages companies.
2. Alcoholic industry associations are a reliable source for information about alcoholic beverage brands and beverage distributors.
3. Online blogs are often an untapped resource on beer distributors and different brands of alcoholic beverages.
Gather magazines for information on the alcoholic beverage market
Regardless of the type of business you own, chances are you already have a subscription to a specific publication about the market of alcoholic beverages. Expand your reading list with a few new specialized publications.
Try:
Bartender Magazine is a publication that targets bar owners and staff members. It’s an ideal resource for any business owner who sells alcoholic beverages. Check out Nightclub & Bar Magazine for current news concerning alcoholic beverages in the bar, tavern and club industries.
Find alcoholic beverages news and trends through industry associations
Alcoholic beverage producers and beverage distributors look to alcoholic beverage associations for current news and trends in the industry. Although membership has its perks, it may require that your business meets certain standards and requirements.
Try:
The Specialty Wine Retailers Association offers a beverage alcohol resource for information about the industry. For information and news that covers beer distributors and brands, check out the Brewers Association.
Make a list of blogs that focus on alcoholic beverage brands and types
Whether you sell wine, beer or hard liquor, blogs offer news and tidbits of information that you can't find from other sources. Bloggers bring educated opinions to the industries' latest news and trends. While some bloggers are amateurs, the best blogs offer great information and reliable news about alcoholic beverage companies.
Try:
For information about the wine industry and wine distributors check out Through the Wine Glass. You can also read The Cocktail Chronicles, which is another ideal source for information and news for alcoholic beverage producers and retailers.
- Find local associations and groups for news about beverage distributors in your local area.
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