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If your company is selling muffins, you know there are many different names for the baked goods. People call them scones or treats, baked rolls or crullers. Whatever you call them, you have to decide if you will make them in-store or you have them delivered. Either way, you will have a wide variety of choices. The high quality of your products will keep your customers coming back because of their exceptional taste and pleasing flavor.
Some companies consider specialty types of baked treats for different consumers. Many clients require sugar-free muffins while others can't live without their sugar rush. Some clients shop for fat-free while others need to indulge. If you want to appeal to a larger customer base, you can offer specialty flavors like pumpkin or banana. You can select the special types of baked goods that will earn space on your shelves. You will have to choose if you want to make them yourself, if working from scratch, from a mix or pre-made batter.
Secondly, consider how many of the baked treats that you need. Estimate how many you need for your company. Many wholesale baked goods suppliers will allow you to order your ingredients or your treats. If you purchase pre-made from wholesalers, you can maximize your profit.
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