Purchasing Resources for Soft Drinks

Soft Drinks Education and Training

Use soft drink education and training to be an authority in your establishment
By Emily Lugg Become an expert on what you're serving with soft drinks education and training. Being able to provide nutritional and processing information to your customers can develop trust among loyal clientele. Many business owners don't know much about carbonated beverages other than how to purchase them from soft drink distributors, so your increased awareness can set you apart from the rest. In addition, the knowledge you gain from earning extra soft drinks education and training can assist you in making the most beneficial negotiations for your establishment.

You can use your soda education to not only provide additional information to your customers, but also to help you make purchasing decisions for your establishment. Network with soft drink manufacturers and others in the soft drink industry to expand your cola knowledge.

Many educational resources are available to those in the soft drink business:

1. Soft drink manufacturers are good sources of information about their soft drink brands.

2. Numerous online magazines and articles are available for you to increase your soft drinks education and training.

3. Trade shows and conferences are a good way to find an abundance of information about soft drinks in one place.

Ask to tag along at a soft drink manufacturer's facility for a day

If you are a hands-on learner, you may want to spend a day, or more, in a soft drink production facility. Seeing first-hand what goes into the products that you purchase and exactly how they are processed may help you to become an authority on soft drinks. Also, seek out a variety of different manufacturing plants as this will diversify your knowledge and make you an overall expert on soft drinks information.
Try:  How Products Are Made describes the manufacturing process of soft drinks and what you will see in a manufacturing plant. Millipore breaks down the specific devices used in soft drink production.

Explore magazines and articles about the soft drink industry

In order to stay abreast of the latest information about the soft drinks you are serving in your establishment, read magazines and other published information about soft drink companies and their products. This way of expanding your soft drink education and training is less time consuming and can be done at your own pace. Also, be sure to subscribe to any publications of interest to keep your knowledge steadily growing at the same pace as the industry.
Try:  Prepared Foods provides access to numerous articles, webinars, and podcasts on soft drinks. FoodProcessing.com is another extensive resource for soft drink information.

Attend beverage trade shows to get more soft drink education and training

Trade shows are a great, interactive way to learn more about soft drinks. These events are also a way to connect with other members of the food and beverage industry. Vendors and business owners alike attend these shows. You will benefit from the networking and educational opportunities at these events as well as be able to sample new products.
Try:  Americas Food and Beverage Show has many exhibitors and seminars to further your soft drink knowledge. InterBev is a bi-annual, all-beverage trade show.

• Set aside a specified time each week - or month - to further your soft drink education and training. The soft drink industry is constantly developing and expanding, so it is important to stay informed about the innovations.

---