Sports - Find Sports Vendors, Tips & Advice, Buying Guides

Providers of promotional sports bags

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Find owners and brokers who are interested in buying or selling a sports business.

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The sports management world can be a fickle one. With fluctuation from one day to the next, it's best to stay on top of the world's sports products. Read More »

Sports Basics

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You are probably aware that the sports industry requires a seemingly endless stream of businesses to help it become successful. Not only do you obviously need athletes, but you need apparel, gear and marketing. Read More »

Sports Key Terms

For years, sports metaphors have been used to reference business activities. They are used so much that many people don’t even realize when they’re using them. Not having a clear and basic understanding of sports key terms can make business conversations difficult since sports metaphors are so widely used.

For example, a business associate may reference a home run indicating that someone hit the mark. However, if you are unaware of what it means to hit a home run – a favorable result in the game of baseball – then you may not realize that this is a positive statement. To level the playing field, it’s important that you gain a better understanding of sports key terms so that you can intelligently make references to parallels between business and sports.

Game plan

A game plan is a sports term that refers to a strategy when used in the business environment. Like a game plan, a business strategy is used to outline how the company will go about achieving its goals and what team will be used to do so.

Leveling the playing field

This common sports phrase is used in the business environment to reference fairness. Leveling the playing field is a term often used during business negotiations.

Heavy hitters

This sports phrase is used to signal the need for individuals who can bring favorable results in a hard, fast and assured manner. Heavy hitters are the most sought-out individuals in business.

Team building

This is a sports analogy that compares business teams to those of sports teams. Theoretically, team building in a business environment is a strategy used to merge the ideas of talented employees to create one or a few great ideas to move the business forward.

Ball hog

In sports, a ball hog is a player who doesn't take advantage of the talents of other players. Similar to sports, a ball hog in the business world is someone who takes control of projects without delegating work to other capable employees.

Keep your eye on the ball

In business, there are a great deal of distractions with emails, cell phones and the Internet. This phrase is typically used to indicate the need to focus on tasks to accomplish goals.

While sports key terms often make effective metaphors for business, it's a good idea to know your audience and use sports analogies appropriately.

Tips & Advice for Sports

Are you a business owner in the Sports business? You don't have to own a major league baseball team or an NFL club to answer that question in the positive. If you own any type of business, from an equipment company to a small retail shop, you may want to consider putting your knowledge to use for you in the media and entertainment arena. With today's media marketplace hinging on the Internet, anyone with a vast array of knowledge, especially when it comes to athletics, can increase their business with a few simple marketing techniques.

For instance, if you are a huge baseball fan, you may partner all of the keen understanding you have about the strategy of the game with historical fact to create a popular baseball blog. By linking your blog to your website, you perform a great service to your sporting goods business both in sales and website exposure.
You might also want to consider writing for one of the content producing web ventures that will pay you a small amount every time a visitor lands on your article. This could, conceivably, pay you an amount for writing the article and raise your level of credibility and trust among your customers.
To find out more about sports as it relates to the media and entertainment industry, please visit any of the resources on the left side of this page. At Business.com, you can find resources for many aspects of your business, from supply to research about demand.

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