Wholesale Food and Beverage Organizations

Stay abreast of industry issues, news and trends by joining wholesale food and beverage organizations
By Tai G., Writer If you own a company in the wholesale food and beverage industry, you would do well to partner with a food distributors organization to strengthen your business expertise and credibility. Industry organizations bring together professionals with similar goals and challenges. Members of industry organizations come from all company divisions, but all share the same objective of expanding their knowledge.

Becoming a member of the right organization opens the door to a wealth of expertise. You will be exposed to many networking opportunities, information and resources. Additionally, a food distribution association may also provide invaluable services that include new products, education opportunities and industry support. When looking for membership with a food and beverage group, remember the following:

1. Make sure the association you're interested in is credible. Check Better Business Bureau or other industry accreditations.

2. Most organizations charge fees for memberships, so make sure you’re getting your money’s worth before you pay.

3. Many food and beverage trade organizations don’t stipulate membership for certification.

Become a member of an accredited wholesale beverage organization

Although many organizations offer information, tools and resources to non-members, you can benefit substantially from becoming a member. Membership opens the door to additional service, product and representation. Register as a business rather than as just an individual, if possible, so your employees can benefit from the membership.
Try:  The Association of Food Industries, Inc. offers three categories of membership for your convenience. The National Beer Wholesalers Association offers networking opportunities and industry recognition as part of its membership benefits package.

Take advantage of training options provided by beverage wholesaler's organizations

Progress stops for no one, and you need to advance as a professional by keeping your industry skills sharp and current. Take advantage of educational programs and tools to assist you and your employees in knowledge development and career advancement. Many organizations offer information on upcoming seminars, conferences, business development courses and other industry-related programs, in addition to industry certifications.
Try:  The NorthEast Wholesale Food Distributors Association provides the Food Industry Learning Center which offers industry certifications and degree programs. The American Wholesale Marketers Association has scholarships, in addition to the executive strategies and profitability program, as part of its educational offerings.

Join a wholesale food organizations that offer a full schedule of events and conferences

Events and conferences are a boon to any business. They give you an opportunity to network and share issues with industry peers. More importantly, they give your company exposure within the industry, and provide you an opportunity to further your relationships with other businesses. Try and pick organizations with nationally-recognized events.
Try:  The National Association of Wholesaler-Distributors and the American Beverage Association both provide an extensive events calendar for educational and networking opportunities.

• If you are considering a food wholesalers association for its online resources, look for one with an active forum where you can discuss issues with industry experts in real time.