Companies that specialize in buying and selling newspaper advertisments. more »
Offering advertising and marketing services for food and beverage businesses. more »
Offering advertising and marketing services for a griculture businesses. more »
Companies that specialize in magazine and print advertising. Vendors offering access to classified and display advertising. more »
Offering advertising and marketing services for human resources businesses. more »
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Have you developed your advertising business around one particular niche industry, like business software manufacturers or independent garden centers? Have you pretty much exhausted all of the new clients within your niche in your geographic area? It's time to look for new B2B markets.
Finding new B2B markets for advertising is not as difficult as it sounds. Just apply the same creativity you use in your work to thinking of new places to find clients. If you primarily have drug stores as your clients, maybe you'd want to expand to include grocery stores or convenience stores in your area. Or, maybe it's time to expand to target chain drug stores in neighboring cities or regions.
Wherever you decide to expand, look for business markets that complement your existing clientele. An advertising agency has to be sensitive to its clients and not work with a client's direct competition. Because of this, expanding out of the retail area makes a lot of sense.
When searching for B2B markets for advertising, it's wise to review the offerings of several different markets. Business.com offers a variety of B2B markets. Visit the links on the left to learn more about what is available.
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