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Quickly find vendors of mailing list software, including email mailing list software and bulk mailing software. Research providers of mailing list management software for online mailing list software applications.

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MyMailList & Address Book | Mailing List Software - Avanquest

MyMailList & AddressBook mailing list and label software is perfect for mail list management. Organize contact information and print personalized labels.

Mailman, the GNU Mailing List Manager

Mailman is free software for managing electronic mail discussion and ... it easy for users to manage their accounts and for list owners to administer their lists.

MailChimp: Send Better Email

Online email marketing solution to manage contacts, send emails and track results. Offers plug-ins for other programs.

Category:Free mailing list software - Wikipedia, the free encyclopedia

Pages in category "Free mailing list software". The following 9 pages are in this category, out of 9 total. This list may not reflect recent changes (learn more).

LISTSERV mailing list software, email marketing software, email list ...

L-Soft is the exclusive provider of LISTSERV brand mailing list software, email marketing software and email list hosting services.

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LISTSERV Email List Management Software - L-Soft

LISTSERV is the original and industry standard email list management software. Continuously developed to meet the latest demands, LISTSERV provides ... My Mail List and Address Book: Software

Mailing List and Labeling Software. Organize Your Mailing List & Print Customized Address Labels. MyMailList & AddressBook mailing list and label design ...

SendBlaster: Bulk email software - mass email software

The Best Bulk Email Software for managing your mailing list. Download Free version Now!

phpList: Deliver your message with the power of Open Source

Much more usable than mailman, at least for mailing list purposes. Easy to use and ... Get to grips with the phpList e-mail announcement delivery system! Get the  ...

Arclab® MailList Controller | Email Newsletter Software

MailList Controller is an email newsletter software for sending personalized ... Email Newsletter Software | Mailing List Management | Email Marketing Software  ...

Sympa 6.1.23 released [Sympa mailing list server]

Sympa is an opensource mailing list manager. It provides advanced ... We finally dare presenting our software to the cream of the European Perl community.

Mailing List Software | Database Management | Customized ...

Easy Mail Plus Located in Mokelumne Hill, California (CA) offers Mailing List Software, Database Management, Customized Letterhead and More!

Mailing List Software

The Internet notwithstanding, direct mail remains one of the most effective tools for growing your business, and you'll find no shortage of software and services to help you design, generate and deliver a direct marketing campaign.

These tools can help in many ways, such as ensuring that your mailing qualifies for US Postal Service bulk discounts. Still, it's not so much the mailing that matters -- it's the list. Tools for building and maintaining the right mailing list for your growing business are the key to making direct mail pay off. You need a list that's:

  1. Targeted: A targeted list keeps you from wasting postage and printing to reach poor prospects.
  2. Clean: A clean list has up-to-date names, addresses and other customer/prospect data, and is free of duplicates and dead ends.
  3. Compliant: A compliant list obeys USPS rules to qualify for bulk rates, and observes laws in some states requiring you to filter out names and addresses of those who do not want to be contacted.

Keep it Simple

If your needs are modest and you already have exactly the customer list you want, generating the mailing can be a snap.

Build your in-house list

For more extensive direct-marketing campaigns, start by developing a detailed database of your current customers.

Expand your list with third-party data

You can buy a bigger list from a list broker, or better yet, use a list enhancement service to add detail to your own.

Keep it clean

Any mailing list software, list broker or list enhancement company can supply list "hygiene" services such as eliminating duplicate entries. Cleanup should be an ongoing and frequent task to ensure that you're not wasting paper and postage.

Consider CASS

Most list software and services promise to generate and print addresses in ways that comply with the best bulk rates. One way to achieve that is by being certified by the USPS's Coding Accuracy Support System (CASS). Any CASS-certified software adds Zip+4 codes, barcodes, and anything else required to get CASS rates on your mailing.
CASS-compliant vendors.
  • List prices are usually tied to the number of records, so avoid buying more list than you need. If you're looking for 100 new customers, don't buy a list with a million records.
  • Consider expanding your list by trading with other companies targeting similar customers but not carrying similar products. Don't trade or sell your list to anyone unless you can ensure that it can't make its way to a competitor.
  • Along with CASS, keep an eye out for DPV (Delivery Point Validation), a related standard that helps ensure that addresses are correct and verifiable down to apartment/suite number.

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