Marketing with Ringtones

Use marketing with ringtones to connect with your customers
By Shannon Tani Many business owners are thinking about marketing with ringtones. Consumers do have a large interest in ringtones and it can help improve brand recognition.

If you want to try marketing with ringtones, information is available online, but you need to decide for yourself whether this is the right way for you to take your business. This approach may work best for business that target a younger market.

Before you consider marketing with ringtones, list the ways that consumers may connect your business with sound:

1. Do you have a unique sound? For example, consumers may connect a motorcycle sound with Harley Davidson. If you have a similar sound that links to your business, it is a great way to start marketing with ringtones.

2. Do you have a jingle? Many companies create a jingle that people associate with the company. T-Mobile makes sure that all of their phones come with their jingle free.

3. Do you have a connection with a song? Companies often use popular songs in their television commercials, which consumers then link to the product. If you want to start marketing with ringtones, directory services can show you what songs are popular. Consider these for your ringtone.

Create ringtones to begin marketing with ringtones

You don't need to do marketing with a ringtones provider. You can easily create your own ringtones that will help customers remember your product.
Try:  NCH Software offers WavePad, a software program that allows you to create ringtones. Create-Ringtone.com offers a free trial version of their software so that you can easily test before you buy.

Opt-in to marketing with ringtones

Mobile marketing is about more than just ringtones. You also want to be able to send text messages to your customers. A great way to get customers to opt-in to your message is by offering your ringtones as a bonus for signing up.
Try:  Check out mobileStorm for your needs. They can help with a marketing strategy as well as creative support. GoLive! Mobile also specializes in mobile marketing.

Find companies to help when marketing with ringtones

Contact a marketing with ringtones provider in order to help you get set up. These experts can help you design your marketing program and have the technology that you need to implement it.
Try:  CellTrust is an expert company in the field of marketing with ringtones. They can help you start your marketing program. Another company that can help you start a ringtone marketing plan is mBlox. They offer 24/7 support, which is a must have when you are just getting started.

• Before you spend a lot of money on marketing with ringtones, check to see if it's what your customers really want. Many recent reports show a decrease in ringtone interest among average consumers.