Compare These Top Vendors for Public Relations Agencies for Entertainment
T.J. Sacks & Associates is a full-service New York-based public relations agency. We help to create awareness and support for products, services, management views and intellectual capital. We have core competencies in all aspects of PR and marketing communications. Our client base is local, national and worldwide and our record for success is unparalleled. Expertise includes branding, consumer goods and services, B2B and healthcare.
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www.business.com/sales-and-marketing/financial-services-advertising-and-marketing/Source: /guides/public-relations-agencies-for-entertainment-basics-21861/
PR firms for the entertainment industry offer creative solutions for entertainment businesses seeking to increase their visibility or credibility. The value of public relations is 10 times higher than paid advertising because messages come through a credible source--the media. Read More »
Source: /guides/pricing-and-costs-of-public-relations-agencies-for-entertainment-22131/
In the entertainment industry, reputation is a company’s biggest asset. Public relations agencies for entertainment provide the experience, skills and resources to increase your entertainment company’s public image and status, ultimately increasing your business revenue. Read More »
Public Relations Agencies for Entertainment
The public relations profession has grown over 220 percent in the last decade, according to Kathy Cripps, President of the Council of Public Relations Firms. But PR is more than sending press releases. Public relations professionals know how to make pitches about their product — you — to the people who count.
Here are some key things you should know about hiring PR firms for the entertainment industry:
1. The entertainment industry involves many facets both behind the camera and in front of the camera. Know your strengths and where you would fit in best.
2. In no other industry is who you know as important as in the entertainment industry. Public relations agencies for entertainment should know the right people.
3. Determine your objectives and the audiences you want to reach. List desired outcome in measurable terms.
Target your PR agency search
Search through databases for public relations for the entertainment industry. PR agencies range from one-person operations to large corporations in a variety of locations. Begin weeding out candidates until you have four to five agencies. Look at company descriptions and activities to learn if they have the right expertise. All entertainment public relations agencies should have a website to provide you with additional information.Set up interviews and/or presentations
Meet face-to-face with each of these PR firms for the entertainment industry. Choose whether to ask for a presentation from the agency or whether you prefer a more informal interview. Hold the initial meeting at the office so that you can get a sense of business operations, including how personnel interact with one another. Find out about agency experience, references and costs.Evaluate PR agencies and select
Look at the objective qualities of each entertainment PR agency. Do they have the understanding and experience to help you with your objectives? Also consider subjective impressions of the agency; good chemistry makes a working relationship more enjoyable.- Keep up with the latest entertainment news by reading the "trades" ("Variety" and "Hollywood Reporter," for example) and maintaining contacts. Who knows? Your hair stylist might tell you about a charity event involving several important people.
- Sharing news is a two-way process. Not only should a PR agency for the entertainment industry keep you apprised, but you should also alert the agency to new developments in your life.
- Public relations for the entertainment industry is not an exact science. Keep records of successful and failed strategies initiated by your PR agency.
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Tips & Advice for Public Relations Agencies for Entertainment
In the entertainment business some say there's no such thing as negative publicity. However many have found out the hard way that this is not entirely true. Still for individuals, companies and specific projects to succeed in the entertainment business, it's a good idea to catch the eye of the public some way or another. Public relations agencies for entertainment professionals specialize in doing just that.
Public relations agencies for entertainment are good at getting you in the press when the time is right such as on the occasion of the release of a new film or album. However they are also useful for getting you out of the press when you are in danger of becoming overexposed. PR firms that serve the entertainment business are among some of the most savvy in the world. PR professionals have established relationships with media outlets and know how to use their skills to ensure that your latest venture garners the attention from the public and press it deserves.
No matter what aspect of the entertainment industry you are in there are advantages to working with a good PR firm. Business.com is a helpful resource that assists millions of businesses and individuals in connecting with products and services like PR firms.
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