Table Top Displays

Improve your trade show results with the right trade show displays
By Jenni Simcoe, Writer To succeed as a trade show exhibitor, you need an attractive booth. Table top displays can do the trick. Colorful, versatile and informative, trade show displays can entice attendees to stop at your booth rather than walking by. For the average 10 by 10-foot booth, table top displays are the best route to go. They are easy to transport, can be set up quickly and are relatively inexpensive. Before you buy trade show displays, you need to decide:
 

1. How often your table top displays will be used. If it is infrequent, make sure to keep it evergreen rather than about product information or business details that frequently change.
2. The quantity of trade show displays to order. If you have a large sales staff that attends trade shows regularly, you might want to invest in table top displays for each sales person or team.
3. Which type of trade show displays will work best for your message and your transport needs.

When Velcro display boards are your best option

Velcro display boards are ideal for trade show displays that need to be changed or updated regularly. The loop fabric on the Velcro display boards allows you to place or graphics and pages on the board using Velcro backing.
Try: North Sculpture Displays offers custom built Velcro display boards made in any color and size, with two to five panels and 360-degree metal hinges. Additions Exhibit Systems offers Curve Lite, flexible panel Velcro display boards with a carrying case and shoulder strap for easy transport.

Light up table top displays

Backlit trade show displays are a great option for your booth. Table top displays with backlighting tend to stand out from the crowd. By backlighting the display, your graphics glow and are easy to read.
Try: Smart Exhibits Trade Show Displays offers several options of backlit table top displays. ExpoDepot.com makes backlit headers that attach to folding panel displays.

Folding panel table top displays

Folding panel trade show displays use a series of panels joined by hinges that fold up. These table top displays are great for sales people who travel by air because they take up less space than some other options.
Try: The Godfrey Group has multiple packages that include folding panel kits for trade show displays complete with lighting, graphics and end wraps. Easy Displays makes briefcase table top displays that fold into a compact plastic case when you are done with it. Check the Business.com directory for additional suppliers of trade show display boards.

Pop-up trade show displays

Pop-up table top displays are made of an accordion-style folding frame and are covered with magnetic backed fabric or plastic imprinted panels. They are easy to put together and pack up compactly.
Try: Nomadic Display has a variety of pop-up trade show displays in flat, fold-up and curved options. Advatum makes full photomural pop-up table top displays. For more vendors of pop-up trade show displays, visit Business.com.

• When shopping for table top displays, find out what electrical or battery needs the display will require for lighting.
• Consider the weight of trade show displays and inquire about carrying cases for easy transport.
• Make sure you add up all additional charges before deciding on table top displays. Set-up fees, add-ons and shipping charges can make displays costlier than advertised.