Purchasing resources for Voice Marketing


Providers of voice marketing and voice broadcasting marketing services. Vendors that send voice messages to live answer and voice mail inboxes, as a means of marketing.

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Newspaper Advertising

Companies that specialize in buying and selling newspaper advertisments.

www.business.com/sales-and-marketing/newspaper-advertising/
Agriculture Advertising and Marketing

Offering advertising and marketing services for a griculture businesses.

www.business.com/sales-and-marketing/agriculture-advertising-and-marketing/
Magazine Advertising

Companies that specialize in magazine and print advertising. Vendors offering access to classified and display advertising.

www.business.com/sales-and-marketing/magazine-advertising/
Advertising Jobs

Information on employment in the advertising industry.

www.business.com/sales-and-marketing/advertising-jobs/
Health Care Marketing

Offering advertising and marketing services for health care businesses.

www.business.com/sales-and-marketing/health-care-marketing/
Automotive Advertising and Marketing

Offering advertising and marketing services for automotive businesses.

www.business.com/sales-and-marketing/automotive-advertising-and-marketing/
Yellow Pages

Quickly find online providers of local yellow pages and international yellow pages. Browse our directory listings for links to business yellow pages. Locate a yellow page directory that allows you to find businesses faster.

www.business.com/sales-and-marketing/yellow-pages/
Saving Money on Food and Beverage Advertising and Marketing

Source: /guides/saving-money-on-food-and-beverage-advertising-and-marketing-30044/

Food and beverage advertising can prove to be a major expense to your company. You may have to put out money for food and beverage promotions, print ads, television and radio spots and more. Read More »

Food and Beverage Advertising and Marketing Key Terms

Source: /guides/food-and-beverage-advertising-and-marketing-key-terms-36570/

Food and beverage advertising and marketing covers an expansive marketplace. The companies that specialize in marketing and advertising services entice individuals and corporations to purchase food and beverage products for consumption based on cost, taste, quality of the food and the desire to want to consume that food or beverage. Read More »

Voice Marketing


When it comes to generating sales leads, few techniques are more effective -- and also more dreaded -- than cold calling. Luckily, voice marketing services, also called voice broadcasting services, offer phone-shy business owners a chance to reap the rewards of cold calling without the awkward conversations.

Voice marketing is the process of using a computerized message delivery system to send pre-recorded messages to customers via phone. It's fast, it's efficient and it's easy. More than that, voice broadcasting software is incredibly versatile, which makes it an ideal marketing and sales tools. Consider, for instance, a few of the many uses that your business can find for voice broadcasting services:

1. Use voice broadcasting software to generate qualified sales leads.
2. Use voice broadcasting services to sell new products and promote new services.
3. Use voice marketing to communicate with existing customers.
4. Use voice marketing to build awareness of special events.
5. Use voice marketing services to drive traffic to your website.

Woo sales prospects by phone with voice broadcasting services

With voice marketing services, you can call hundreds, if not thousands, of consumers at one time with the push of a button, and only serious, qualified leads will return your call.

Use voice marketing services to connect with current customers

Voice broadcasting services are a great way to engage existing customers. Consider calling with exclusive offers and discounts, to give advance notice of sales and events, to thank folks for their purchases or even to say Happy Birthday once a year.

Collect consumer information via interactive voice broadcasting

Voice marketing is an ideal market research tool. If you use interactive voice broadcasting services, your customers can interact with your phone system after listening to your message, taking surveys or updating their contact information.

To maximize sales opportunities, consider marketing through voice mail

While many voice marketing services allow you to connect with live customers, many others specialize in voice mail messaging, allowing you to engage customers' voice mail for marketing purposes.
  • The key to voice marketing success is in, of course, your voice. Sound natural; if customers perceive that they're speaking to a faceless, automated machine, they're more likely to tune out or even hang up.
  • When you're marketing through voice mail, consider using a script. Doing so will eliminate rambling and help you make your message more targeted, relevant and effective.
  • Keep your voice marketing messages short and sweet; get to the point as fast as possible and, if you're marketing through voice mail, limit your messages to 30 seconds.
  • Voice broadcasting services are most effective when you speak with customer benefits in mind. In other words, don't focus on your product; focus on your customer.
  • Consider setting up a voice mail line where your customers can return calls during voice marketing interactions. Doing so gives you the flexibility to filter out qualified sales leads and return calls at your convenience.
  • Pay special attention to the National Do Not Call Registry when engaging in a voice broadcasting campaign.