- CONTENT TYPE
In an instant your price tells customers what you think your offering is worth and how it stacks up against the competition.
- Article By Timothy Matanovich
- – October 5, 2015
Target your marketing with market segmentation
Make your marketing efforts much more effective by dividing your target market into subgroups through market segmentation. Depending on ...
- Article By Nikki Wheeler
- – February 6, 2010
April's Business.com Market Expert of the Month
Meet April's Market Expert of the Month, sales coach Doug Dvorak, in our exclusive interview. Get to know him inside!
- Article By Shayna Marks
- – April 28, 2016
Email marketing is the most effective marketing channel but it's also the most difficult. Getting over its challenges can increase your ROI.
- Article By Shane Barker
- – May 4, 2016
Win customers and build profits by advertising to industry segments
Industry segmentation is a means of defining the types of businesses to which your company will offer products and services and try to ...
- Article By Nate Waymire
- – October 27, 2011
Learn how this family business used micro-targeting and digital marketing to reach new customers, while still honoring the company.
- Article By Brian Hughes
- – March 10, 2016
How to use your content marketing efforts to target potential customers from top to bottom of the marketing funnel.
- Article By Zachary Evans
- – March 9, 2016
Catching Up With Trends and Technology That Your Small Business Needs
A snapshot of online marketing state-of-the-art, including the latest platforms for online marketing and how to combine them.
- Article By Business.com Editorial Staff
- – May 2, 2016
Video marketing is awesome, but it can be expensive. This is how to do it on a budget.
- Article By Matt Byrom
- – May 4, 2016
Before you begin marketing your products or business, you have to know who you are marketing to. Do you know who your customers are?
- Article By Kristin Hovde
- – November 26, 2014