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Insightly #1 Free CRM for Small Business: Online Customer ...

Insightly is the easy, powerful and affordable online Customer Relationship & Project Management Software used by over 400000 small businesses world wide.

4 Affordable Small Business CRM Options | CIO - CIO.com

May 9, 2013 ... Small business CRM software is typically lightweight (in the good sense), designed to meet the unique needs of a small business without being ...

11 Terrible CRM Systems For Your Company - Forbes

Jul 1, 2013 ... Given their features and functionality you'd think they'd be great tools for so many small and medium sized companies. But they're not. They are ...

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Infusionsoft is a complete sales and marketing automation software for small businesses combining CRM, email marketing, lead capture and e-commerce.

Small Business CRM & Contact Manager Software - Salesforce.com

Easily manage your customers, accounts & close more deals with Salesforce Small Business CRM & Contact Manager Edition. Free 30 day trial.

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CRM for Small Business - 2014 Reviews and Pricing - Software Advice

Compare leading CRM solutions for small businesses, including user reviews, price quotes, product descriptions and free demos.

Small Business CRM | AddressTwo

If you're a small business owner, you need a CRM designed for your business. Don't settle for a re-packaged version of big-business CRM. See what a true ...

CRM Software | CRM System | Free CRM | Online CRM | Email ...

CRM system with everything needed to run your sales and marketing including email marketing with newsletter ... The best CRM system for small businesses

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Apr 16, 2014 ... What you need to know to choose the best CRM for small business. Insightly, Zoho, and Nimble are reviewed and compared so you can make ...

Salesforce Alternatives: 5 CRM Services for Small Businesses ...

Sep 11, 2011 ... Is Salesforce overkill for your small business? These Web-based customer relationship management services help you handle contacts and ...

Capsule CRM

Online hosted CRM system for individuals, small businesses and sales teams wanting a simple, effective and affordable solution. Features include contact ...

Highrise: Small Business CRM, Web-Based Contact Manager

Highrise CRM helps you manage your contacts, keep track of who said what when, schedule follow-ups, set reminders, and convert leads into done deals.

A Guide for CRM for Small Businesses


Existing customers are an invaluable asset to a small business because it costs less to generate more revenue from them than to acquire new customers. A Customer Relationship Management program synchronizes your business activities in a way that allows you to cultivate existing customers. CRM software, specifically CRM software for small businesses, is an economical way to implement a CRM program that can be fine-tuned as your business grows.

This snapshot of the benefits, functions, and features of small business CRM software will help you decide with product is right for your company.

The Benefits of CRM Systems for Small Businesses

A list of every single benefit of CRM software for small businesses would be long, so we’ll focus on the fact that CRM systems give you a 360-degree view of customers by consolidating data. The primary benefits of are, 1) the detailed existing customer intelligence, and 2) broader insight about your company’s most valuable prospects. Knowing an existing customer’s purchase and service history gives your sales and customer support teams an advantage with follow-up sales; a personalized pitch can make all the difference.

Once you’ve gone after the low-hanging fruit in your existing customer base, use a CRM system to target potential new customers. The analytics capabilities of CRM software uncover patterns of customer behavior based on data acquired from a variety of touch points.

One more way CRM software can benefit your small business: customer care and service. The best CRM for small businesses enables your customer service and call-center teams to quickly access a customer’s history – products purchased, purchase dates, satisfaction issues – and resolve call in a more efficient fashion.

CRM System Features for Small Businesses

Your business will have unique needs based on the goods and services you offer, sales volume, and geography. The majority of CRM software solutions include a basic feature set that covers the most common CRM functions that a small business has. The ones you’ll want to have are:

· Call and sales force automation

· Multiple-user access

· Data backup (both on- and off-site) and encryption

· Shared documents, calendars, lead contacts and communication history

· Email marketing and campaign reports

· Task and support tracking

· Reporting capabilities for segmentation

· Ample storage space (10MB minimum)

· Data import capabilities with other contact programs (Outlook, Act!, etc.)

Small Business CRM System Functionality

Look for programs that can be easily integrated with any other software you use, and are compatible with the operating platform you use. The best small business CRM options offer web-hosted solutions and mobile access in addition to on-site (non-internet) capabilities. Web-hosted solutions allow you to access the software via the internet while the manufacturer handles maintenance and updates. Mobile access lets users tap into the details of a customer contact database from cell phones, tablets, and other mobile devices.