Sportfishing bait, lures and flies are fishing tackle used with a fishing rod and reel. They attract fish by mimicking the movement of prey. When the fish bites the prey, it snags itself on one of the several attached hooks. Caught!
These products vary widely in style and function. What fishermen need depends on a variety of factors: Are they fishing in freshwater or saltwater? What type of fish are they aiming to catch? What kind of fishing lure, bait or fly will work best in particular fishing conditions?
It is essential you do the following things to make your business successful:
- Offer a colorful, innovative collection of fishing bait, lures and flies.
- Consult with customers to make sure they get the best product for their particular needs.
- Update your inventory with the newest and choicest products to generate excitement and long-term patronage from serious fishermen.
Offer a variety of durable, lifelike fishing baitWhen many people think of bait, they are thinking of live, home-raised fishing bait, like earthworms or minnows. There is also a big market for nonliving bait. This plastic bait contains balancers that make the bait jerk and move and closely resemble live bait in appearance and motion.
Bright fishing lures will entice serious and beginner fishermenThere are many types of fishing lures: surface, trolling and spoon lures, plugs, bass worms, spinnerbait and jigs. Be sure to offer a wide selection.
High-quality fishing flies will add to any customer's fishing tackleSportfishing flies are designed and made to resemble flying insects that fish love to eat. Often used by fly fishermen, there are thousands of colorful styles meant to attract particular fish.
- Offer a selection of fishing tackle boxes for beginning fishermen. They will need a place to store their colorful, new fishing lures, bait and flies.
- Customer service is vital to serious fishermen. Know your brands, new styles and new technology. You must be ready to meet your customers' particular needs by recommending the right fishing tackle.