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Publicists are a unique breed. They tend to be extroverted people who can talk to anyone about anything. Read More »
Starting a Public Relations firm can be a very exciting endeavor, but one that will require you to coordinate employees, clients, and the media in order to achieve success. Many people consider the entrepreneurial route, but it is a risky road to take, especially if you don't set yourself up for success. Read More »
The field of Public Relations is one that employs a special kind of person. They are generally go-getters and personable individuals who know what they want and how to get it. It's no wonder that many people in this field look into starting a public relations firm of their own at some point in their careers. There are a few things you might want to consider if you happen to be one of these people.
The first thing you may want to consider is where you will find the bulk of your funding. Have you been saving for years for the opportunity? If so, can you find an investor with enough faith in you to match your personal investment dollar for dollar? Is it more feasible for you to take out a new business loan and budget the payments into your projections? Don't forget to consider any local, state or federal grant monies that may be available to you.
One of the best ways to work yourself through the maze of information that comes from starting a public relations firm is to hire a consultant to work directly with you during the set up phase. A professional who has done this before can provide you with information you may not have thought of, as well as help you navigate the legal processes of incorporation and insurance.
To find out more about setting up your own public relations firm, please use the resources on the left side of this page. Business.com has provided these resources, and many others, to help you succeed in the world of business.