Streaming audio is a must for any business that wants to provide interactive features or portable podcasts via its website. A feature that almost always goes hand in hand with streaming video, streaming audio enables your customers to listen live or download music, podcasts and more to their iPod or mp3 player.
Streaming audio is a great tool to enhance your business' website or a way to offer your customers portable tutorials and other customized information. Here are some things to consider when researching streaming audio information or looking for streaming audio providers:
- Some streaming audio providers will help you actually create the file, which can help save you time.
- Ensure your streaming audio files can be heard in a wide range of players and formats.
- Choose a streaming audio hosing method: either web-based or from your own streaming audio server.
Find streaming audio providers that help you create your mediaIf you're just starting to hunt for streaming audio information and you're not experienced with the technology, look into a streaming audio provider that can also help create the audio file for you. With the right streaming audio provider support behind you, the process won't be as difficult the first time out.
Get streaming audio that is supported by multiple formatsIt's best to provide audio and video players that are universally downloadable and accepted by a wide range of computer operating systems. If you want to attract more traffic to your website by offering an audio broadcast, the more people that can access it, the better! Your streaming media provider should be able to guide the way.
Choose either a streaming media server or HTTP method to deliver your sound filesDelivering audio via a streaming media server or a web server both have advantages. Web servers give you access to pre-existing infrastructure, while streaming media servers are better for live audio and video.
- If you want to enhance your streaming audio software even further, look into upgrading your computer's audio card. Your audio card should at least be able to produce CD quality sound, but others on the market have surround-sound capabilities.