A childcare trade show exhibit lets industry insiders gather together and see the new and veteran products in the childcare industry. A childcare tradeshow is the place to exhibit day care furniture, preschool curriculum, outside toys, books and day care management tools. Your childcare trade show booth can attract more attention with a stellar display.
Your placement at the tradeshow is important because it determines how many people see your booth. If possible, get a copy of the childcare trade show design for the booths and set-up before picking a spot. If you can get a booth closest to the entrance, exhibit goers will be fresh and ready to listen to your sales pitches. If you end up toward the back, you might have a harder time keeping the attention of potential clients because they're winding down for the day. When planning for a childcare tradeshow, remember the following:
1. Your childcare trade show display is what attracts potential clients and keeps them there.
2. Keep your sales pitches to the point, and show what your product can do for the client's day care or educational services.
3. Use childcare trade show rentals or portable displays, if traveling far for the trade show.
Sign up for a childcare trade show exhibit through specific organizationsChildcare organizations, like the NACCP, offer conferences each year where exhibitors can showcase products to childcare industry professionals. These conferences mix educational seminars with exhibits of child care products.
Enhance your childcare trade show design with child-sized furnitureEven if your childcare product has nothing to do with furniture, buying a few select pieces can help you set up a classroom atmosphere to help promote your product. Child-sized furniture can also engage any children at the show with your product and make it more appealing to clients.
Plan your childcare trade show setup with appropriate giveawaysAn important factor of childcare tradeshows is the chance to obtain the names and contact information of potential clients. The most common way exhibitors do this is to give away related items in exchange for client information. By having giveaway items clients want, you can get more information than if you just give away pens. Books with a name plate sticker with your company logo inside is one idea of a good giveaway.
- Most major cities like Los Angeles, Miami, Chicago and New York will have local tradeshow rental businesses. If you don't have a portable childcare trade show display case or exhibit, consider calling a local company and having them take care of set-up and rentals the day of the show.